Monthly Archives: September 2009

Entrepreneuring Your Personal Finances

personal_financeBigg success is life on your own terms. You are the entrepreneur of your life. Entrepreneurs look at the world through a different lens than do large company CEOs.

For example, large companies and small companies use different financial models. Large companies generally have the ability to raise large amounts of money when they need it.

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icon for podpress  Hear George & Mary-Lynn discuss today's topic on The Bigg Success Show! Click the purple player to listen while your read: Play Now | Play in Popup | Download

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For small companies, it’s much more difficult. So it’s more critical for small business owners to watch their cash flow. For us as individuals, our financial model is much closer to the entrepreneur’s.

The two decisions

There are two types of decisions which we must think about: investing decisions and financing decisions.

For large companies, these two types of decisions are independent. They decide what they will invest in. They determine how they will finance their firm.

In an entrepreneurial firm and for us as individuals, these decisions are interdependent. We invest in the things we can finance. It could be a new business or a piece of real estate. But it could also include a new car or a new house.
 
If we have an idea for a project, we first must either have the needed financial resources already available or we have to sell someone on funding it.

If neither of those is true – if we don’t have the money or we can’t sell someone on funding it, we can’t do the project.

Now let’s look at four ways to think entrepreneurially about your personal finances:

Bootstrap
Entrepreneurs understand that they have limited resources. They recognize it, but still make the most of what they already have. You can carry that same attitude into your personal finances.

Retain earnings
This is what we call it when a business saves money. Pre-fund your projects when possible. If you know that you need financing to make an investment, why not finance it yourself? That’s financial freedom.

If cash is king, reserve borrowing capability is queen.
Protect and preserve both your credit rating and your credit capacity. Then you’ll have the ability to fund your bigg opportunity when you see it.

Create value with your projects
Simply stated, Value = Cash Flow ÷ Cost of Capital.
Entrepreneurs must understand that capital comes with a cost. It may mean giving up a stake in the company. It may mean sharing the money with partners or bankers. In all cases, it requires a reasonable return on the money invested.

As an individual, your capital comes with a cost as well. You have to share some of the money you will make in the future with your funders. So just like an entrepreneur, you need to understand if the benefit you will receive from the project makes it worth the money you’re investing.

To determine this, look at the incremental cash flow from any project you consider. If the return on your investment exceeds the cost of the capital needed to fund it, you should do the project and vice versa.

Let’s say you have an old car that’s requiring a lot of repairs. You see that you can save money if you buy a newer car and pay interest. That’s a project that’s worth doing.

Smart entrepreneurs and wealthy people look at every cash outlay as an investment. They want to make sure they’re getting enough value out of the investment to make it worthwhile.

Now that value may be somewhat fuzzy – like it makes you happier or adds to your sense of well-being. In any case, thinking entrepreneurially about your money leads to bigg success.

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Thank you so much for reading our post today. Please join us next time when we’ll talk about the long and winding road to bigg success. Until then, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

Subscribe to the Bigg Success feed.

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00486-092209.mp3

Related posts

The Trap That Keeps You from being Financially Free

Freedom Or Security – Which Do You Choose?

(Image in today's post by srbichara)

A Makeover for Bigg Success

paintIf you’re one of our regulars, you probably immediately noticed our new look. With the help of the great people at Headway, we’ve gotten a makeover!

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icon for podpress  Hear George & Mary-Lynn discuss today's topic on The Bigg Success Show! Click the purple player to listen while you read: Play Now | Play in Popup | Download

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georgeMost people may not be surprised to hear me say this, but I’ve never had a makeover, Mary-Lynn.

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marylynnYou’ve never gone to the make-up counter for the “before” and “after” thing, huh?

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george
Oh, well now that you put it that way!

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marylynnWell, I’ve certainly had my share of makeovers. From long hair to short. Back to long. Then to medium length hair.

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georgeIf I had hair, maybe I could do that! Another popular makeover is a home makeover. Here’s the way ours works. I move the furniture to a new spot per Mary-Lynn’s order. Then I generally move it back to where it was originally per Mary-Lynn’s order!

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marylynnYou can paint your rooms to give them a new feel. And for you, George, you just clean off your desk so you can see it again!

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Planned remodeling

In the retail business, there’s an unwritten rule that you should remodel your store about every seven years.

Your web site is your online storefront whether you’re in the retail business or not. There's a rule of thumb in web design that you should update your site every two years.

Whereas you might spend tens of thousands of dollars to remodel your bricks-and-mortar store, it costs relatively little to give your virtual store a makeover.

You don’t have to make drastic changes. You can add new tools or highlight things in which your site visitors might be particularly interested.

For instance, do you have a great resource page? Is it highly visible on your home page?

Do you publish a newsletter? Is it easy for your visitors to sign up?

Why the change?

We’re almost at the two year mark so we felt it was time to remodel. The look is different but the overall feel is not.

Another reason is that more people are accessing our site via mobile devices. Our old design wasn’t very friendly to these devices. You had to scroll through a lot of extraneous information to get to our post for the day.

Thanks to our graphic designer, Liz McMillen, we have an updated logo. It incorporates our tagline – Life on Your Own Terms – into Bigg Success.

Making Headway our Theme

We also had planned to upgrade to a premium WordPress Theme anyway. Our friends at Headway came out with their fantastic product at just the right time. (In the interest of full disclosure, we are now an affiliate of Headway.)

We do business with people we know and trust. Grant and Clay Griffiths certainly fit that description. They’ve done a great job with Headway and we expect it to be a bigg success.

Other people we know and respect are using the template too. There’s nothing like social proof! Chris Cree, Michael Martine – a.k.a. Remarkablogger – and John Haydon are all using Headway now for their blogs.

Headway makes it easy make updates to any site as it continues to evolve. It is easy to customize without having to know code. That’s a bigg time saver for any business owner looking to upgrade his or her site.

They have a great support forum that is both informative and robust. Clay and other Headway users do a great job of responding to technical and design questions.

Your thoughts?
Check out the “before” if you want and compare it to now. We'd love to hear your thoughts on the new design.

Do you like it? Any suggestions?

You can leave a comment, e-mail us at bigginfo@biggsuccess.com or leave a voice message at 888.455.2444 (BIGG).

Thanks so much for visiting the new Bigg Success site today. Please join us next time when we’ll discuss entrepreneuring your personal finances. Until then, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

Subscribe to the Bigg Success feed.

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00485-092109.mp3

(Image in today's post by ratnesh)

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