Tag Archive: positioning

Artificial Dissemination – A Tool for Bigg Success

spinToday we’ll wrap up our discussion about artificial dissemination. Last time, we talked about three dangers of misstatements and exaggerations.

There’s another side to artificial dissemination. It can also be a tool if used carefully and properly. We’ll look at two ways to do that.

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icon for podpress  Hear George & Mary-Lynn discuss today's topic on The Bigg Success Show! Click the purple player to listen while you read: Play Now | Play in Popup | Download

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Honest vs. Kind

Sometimes we face a battle. It’s not a battle between good and evil. It’s a battle between two competing forces for good. Should we be honest? Or should we be kind?

Picture this … your best friend just had a baby. He’s so proud that the buttons on his shirt are popping. He takes you to see the little guy. Now, the little guy is the ugliest baby you’ve ever seen. He’s so ugly you’re not even sure he’s human!

So your friend turns to you and says, “Isn’t he the best looking baby you’ve ever seen?”

Panic sets in. What do you say? Beads of sweat start forming on your forehead. Do you tell the truth? Or should you be nice?

Artificial dissemination can be used as a tool for kindness.

Authentic vs. “Fake it until you make it”

Now we want to talk about telling the truth, the whole truth and nothing but the truth.

That’s another battle which we must fight every day. We often hear that we should be authentic. Yet we also hear people say that you have to “fake it until you make it.”

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george I’m authentic every day … when I first get up. If I wanted to be authentic, I would never shave!

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marylynn
I wouldn’t wear any make-up!

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It is important to be true to yourself. People can spot a fake. But “fake it until you make it” doesn’t necessarily mean being someone you’re not.

Artificial dissemination can be a tool for casting yourself in the best light.

We’ve talked before about the entrepreneurial roller coaster ride. But people like to do business with successful people. When you’re at the bottom of the ride, you don’t have to tell the world. Just confide in a few close friends or trusted advisors and project an image of success to the rest of the world.

The whole world doesn’t have to know the whole truth. In many cases, with most people, part of the truth will suffice just fine! You’re not on the witness stand for crying out loud!

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marylynnI think with social media we sometimes broadcast things about ourselves, not remembering that hundreds or thousands, or hundreds of thousands, of people are going to see it.

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george
You have to manage your reputation just like companies manage their reputations.

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marylynnI remember seeing a tweet from a person I follow. She had just lost her job. I don’t remember what she said, but it was something that would have been better left unsaid.

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george The stories you tell about yourself shouldn’t be fiction. But occasionally, you may think of them as part of a docudrama. You can put a positive spin on things. Sometimes that leads to bigg success!

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Authentic or fake it until you make it. Where do you come down in the debate? Share that with us by leaving a comment below, calling us at 888.455.BIGG (2444) or e-mailing us at bigginfo@biggsuccess.com.

Thanks so much for reading our post today.

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Please join us next time when we’ll discuss a surprising thing that others expect from you. Until then, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

Subscribe to the Bigg Success feed.

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00444-072309.mp3

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(Image in today's post by clix)

A View that Leads to Bigg Success

watchBigg success is life on your own terms. Our focus today is growth, one of the five elements of bigg success.

We tend to avoid information that’s not consistent with our beliefs. There’s been a long-running debate between psychologists:

Do people actively avoid contradictory information or is it a more natural process? For example, it may be that we don’t hear opposing views because we hang out with people like us.

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icon for podpress  Hear George & Mary-Lynn discuss today's topic on The Bigg Success Show! Click the purple player to listen while you read: Play Now | Play in Popup | Download

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Some new research [PDF] (led by a psychology professor at the best school in the world, the University of Illinois) has answered that question.

If you seek opposing views, you’re in the minority

The research confirms that people do avoid ideas that disagree with their own. They did this study to “see … to what extent people are willing to seek out the truth versus just stay comfortable with what they know.”

The researchers found that two-thirds of us choose information that supports what we already think. However, the more interesting part of their research to us was this:

They found that two types of people are more likely to listen to alternative points-of-view:

People who are confident in their own beliefs

We were out with a friend right after we read this research. The timing was perfect. She’s very politically active – politics is one area the researchers cited that we’re particularly reluctant to consider the other side.

Our friend told us that she no longer subscribed to a certain magazine. She said that she found she always disagreed with their point-of-view. After further discussion, it was clear that she’s not confident in her opinions.

If she had confidence in her opinions, it wouldn’t bother her to read the other side. In fact, by reading the other side, she might gain confidence in her positions. Or she might change her mind, but be more confident in her new opinion.

The best way to confirm your opinion is to continually test it against all the information available. Talk with people who hold counter opinions. Read everything you can. Try to balance opinions on all sides of an issue before arriving at a conclusion.

Even then, continue testing that opinion with any new evidence you find, both pro and con. Then you’ll have confidence in your opinions.

People who have to defend their ideas in public

It’s interesting that the researchers cite the much-maligned politicians here. Politicians constantly have to defend their point-of-view.

They serve as an example to us. Don’t keep your opinions to yourself; defend them.

We should point out two things here:

  • You have to be careful discussing certain subjects with certain people.
  • We’ve talked about things here in very black-and-white terms. Obviously, many if not most issues are full of grey. That’s what makes for interesting discussion!

When you do discuss your ideas, you will hear other points-of-view that you can synthesize with your own. Your ideas will sharpen and grow. So will your confidence in what you believe.

That’s bigg success … as long as you agree with us!

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Get the tips and tools you need to be a BIGG success.
Subscribe to the Bigg Success Weekly – it’s FREE!

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Thanks for reading our post today. Please join us next time when we’ll discuss what we can learn from cats about communication. Until then, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

Subscribe to the Bigg Success feed.

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00438-071609.mp3

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(Image in today's post by adzica)

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