Tag Archive: small business

The Key to Success in Your Own Small Business

the key to business success | BIGG SuccessHow do you know you’re ready to start a business?

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George KruegerFor me, I just couldn’t stand working for anyone else. I had to be my own boss. It consumed me. I knew I wasn’t going to be happy until I tried it on my own.

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Mary-Lynn FosterFor me, it was because I thought it was the best way for me to grow professionally. My industry wasn’t offering a lot of opportunities at the time. Starting BIGG Success allowed me to expand my skills.

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Listen to this post! Click a player to hear George & Mary-Lynn on The BIGG Success Show Podcast.

 
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Maybe you relate to one of us. Maybe not.

Maybe you have an idea for a business. Maybe you don’t.

No matter what, something is driving you to want to start your own business.

Be happy about that something. Let it guide you.

Because it will take you to the key to success in your own small business. What is the key? You must get started.

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George KruegerIt sounds so simple, but it is so true. What I call my first real at-risk business was a Ben Franklin franchise. It wasn’t a particularly good business. But it got me started. If I knew then what I know now, I never would have started it. But I’m so glad I did because it has led me to everything else, including BIGG Success.

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Mary-Lynn FosterWhen we started BIGG Success, we certainly didn’t have it all worked out. In fact, I’m amazed now at how little we did have worked out. Everyone in our business was still finding the models of success. But we started anyway and I’m so glad we did because it has led to opportunities I might not have seen otherwise.

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So what’s keeping you from getting started? Let’s talk about five common reasons and see if any of them resonate with you.

It doesn’t have to be all or nothing

You don’t have to quit your job and go full-time. You don’t have to ignore all other sources of income. For example, you could work part-time and spend the rest of your time on your new business.

It will never be perfect

The planning process is incredibly important. However, don’t think you need a perfect business plan.

If you need to raise money, you’ll need a more detailed plan. But once you have a sense of the market, a decent strategy and some tactics to execute upon it, get going.

The timing will never be perfect either. There will always be a reason not to start:

We’re in a recession. We’re in a boom. We’re in between. Great businesses have been started in all economic climates.

You will never know everything

So don’t try. It will only lead to analysis paralysis.

There will always be more to learn. You can’t predict the future.

So don’t pretend you can. Get started once you have a reasonable understanding of your customers, your business, and your industry.

Some of what you know may be wrong

On this one, we can only say that you’re right. But that’s why it’s so important to get started.

Most of what you need to know can only be learned after you launch.

Fear

Fear of standing out. Fear of success. Fear of being different. Fear of embarrassment. Fear of the unknown. Fear of failure.

How can you overcome these fears?

Ask a question, “What’s the worse than can happen?”

Entrepreneurs are excellent risk managers. So start practicing your entrepreneurial skills right now.

Focus on reducing the worst case scenario. When it reaches the point where you can live with it, you’re ready to start.

For example, can you start part-time? Or could you do it on a smaller scale initially?

There are a number of ways to get the risk down to an acceptable level.

There’s one more fear that we should talk about before we go. It’s a fear that drives entrepreneurs. It’s the fear of not trying.

When your fear of not trying overcomes your fear of failure, you’re ready to start. You’re ready for BIGG success!

Are you having trouble getting started? Maybe we can help.

Direct link to The Bigg Success Show audio file | podcast:
http://traffic.libsyn.com/biggsuccess/00741-100511.mp3

Image in this post from k_vohsen

The High Emotional Cost of Entrepreneurship

entrepreneurial terror | BIGG SuccessEntrepreneurs are heroes in our society. They are the BIGG risk takers who move economies faster a speeding bullet.

Entrepreneuring is a glamorous endeavor. Be your own boss. Set your own hours. Pay yourself what you’re really worth.

This is what society thinks life is like as an entrepreneur.

Hear George & Mary-Lynn discuss the real world of being an entrepreneur on The BIGG Success Show podcast. Click a player to listen.

 
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Listen to The BIGG Success Show #722

The real world of entrepreneuring

Don’t be fooled. It sucks to own your own small business – at least at times.

You’ll feel stress like nothing you’ve ever imagined.

You’ll be tested in ways you never thought possible.

You’ll dig down to the bottom of your soul to find the strength to continue.

You’ll face doubt about your decisions, your abilities, and your existence.

But that’s just the easy part.

It will also affect your relationships.

Another late night at the office? It comes with the territory.

Working this weekend? Ah, five days a week is for wimps.

Miss another one of your kid’s events? You’ll make it up someday.

Only it feels like someday will never come.

Entrepreneurs accomplish amazing things with limited resources. The price?

It’s an emotional one. But it can be lessened.

You have to learn how to deal with entrepreneurial terror.

Entrepreneurial terror

We first saw this term in an article in Inc. magazine. It’s an old article – a couple of decades old.

But it’s still as relevant today as it was then. We highly recommend you read it.

The author, Wilson Harrell, makes it clear that he is one of us. He says:

“[Entrepreneurship] is unlike anything you have ever experienced before. No longer do you have to be bothered with such ordinary feelings as concern, or frustration, or even fear. Those gentle things are the least of your troubles now. You can put them away as a child puts away toys. From now on, you will be in the grip of a human emotion that the good Lord, or more likely his nemesis, created just for entrepreneurs.”

He goes on to make some great points about entrepreneurial terror:

  • you can’t escape it
  • it’s been kept a secret; no one talks about it
  • it’s a constant companion; it doesn’t go away
  • it’s a nightmare, only you’re wide awake
  • its source is the fear of not standing out, of never being recognized for your work
  • your first experience with it is the worst

The only way to really learn how to handle it is to experience it firsthand. It will seem unbearable at times. But you must keep going.

You will never welcome it but you will come to look at it with the appropriate contempt. If you survive the encounter.

If not, you will face it again when you try another venture. True entrepreneurs just have to be entrepreneurs.

What can you do about entrepreneurial terror?

He says he gets in his car and drives around cursing. We have found that sometimes it is best to handle it on your own.

He discourages sharing it with a friend or a loved one. They can’t possibly understand.

We agree. Of course, in our case, we’re in business together. So we have to at least some of it.

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Mary-Lynn FosterThis has to be the hardest part of entrepreneurship. I didn’t expect it. But I sure have experienced it. Sometimes it just haunts you. It’s really helped to go through it with George because he’s experienced it for years.

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George KruegerYou never get numb to it. However, you do learn to deal with it more easily. It’s never easy; but it does get easier.

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We also reach out to our closest friends and family, who are also entrepreneurs. They get it; they’ve been there. Just because most people don’t talk about it.

Another thing we do is hire coaches. We get so much benefit from working with these incredibly bright people. They been there, done that. So they know what we’re talking about.

You don’t have to go it alone. We’ve walked a thousand miles in your shoes. If you’re experiencing entrepreneurial terror, maybe we can help.

Send us an e-mail at bigginfo[at]biggsuccess[dot]com or leave a voice message at 888.455.2444. Tell us a little bit of what you’re going through. We’ll get back to you with some suggestions.

Thanks for checking in with us today. Until next time, here’s to your BIGG success!

Direct link to The Bigg Success Show audio file | podcast:
http://traffic.libsyn.com/biggsuccess/00722-072811.mp3

Image in today’s post from FedePizzi

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