By Bigg Success Staff
01-24-08

Bigg Book Review 

Fire Them Up!: 7 Simple Secrets to: InspireColleagues, Customers, and Clients; Sell Yourself, Your Vision, and Your Values; Communicate with Charisma and Confidence

Carmine Gallo, communications coach extraordinaire, award-winning journalist, and successful author, has done it again. In his latest book, Fire Them Up, he shares seven steps to inspire people to be their best.

He personally interviewed leaders from companies such as Google, Travelocity, Cranium, Gymboree, The Ritz Carlton, and Cold Stone Creamery. They share secrets you don’t learn in any business class. Secrets to developing relationships by communicating your vision and showing people you believe in them.

Here are Carmine’s 7 steps to “fire them up” along with our quick summary:

#1 – Ignite your enthusiasm
It starts with you. If you’re not fired up, how can you expect anyone else to be? Lead by example. Once you’re fired up, you can move to the next step.

#2 – Navigate the way
Spell out your clearly stated vision of the future. Your vision should be so simple and to-the-point that it can be written on a cocktail napkin.

#3 – Sell the benefit
Explain WHY your vision is important. How will it affect them? How will it affect the world?

#4 – Paint a picture
Tell stories that reinforce your vision and call your people to action.

#5 – Invite participation
Get your team involved in creating a strategy. How do we get from where we are to where we want to be?

#6 – Reinforce an optimistic outlook
Expect obstacles along the way. Keep your vision in front of your people. Persist. Keep inspiring.

#7 – Encourage their potential
Show your people that you believe in them. Offer regular feedback on their performance. Give them a pat on the back when they excel.

We think you’ll find this book extremely valuable, no matter where you’re at in your career. It’s chockfull of stories and tactics from people who have been there. This is “rubber meets the road” advice. When you understand how to apply these principles, you’re on the road to bigg success!