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How Will Your Realtor Market Your House?

By Bigg Success Staff
03-25-08

Life Changes

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We highly recommend that you enlist the services of a professional realtor when it comes time to sell your house. Good realtors pay for themselves!

Your realtor will list your property on a multiple listing service so every associated realtor in your area can show it. If your realtor is not associated with a service like this, consider going with one who is.

You should also discuss with your realtor upfront how he or she plans to get the word out. This discussion should take place before you contract with them.

Ask them for something in writing that commits to what they will do to market your home. You can’t expect them to guarantee results. You can expect them to commit to certain activities. By getting it in writing, you both have something to refer to throughout the process.

Keep in mind this is just a marketing PLAN. The plan may change as get into the process.

There are many ways to get the word out about your house. What you want from your realtor is an attack on multiple fronts. Here are some ways it may be done:

Web site

Will your house have a prominent position on the realtor’s web site? For how long? Do they have a featured area that you will be placed in? Do they have an area that highlights their newest listings?

Newspaper advertisements
Does your realtor advertise in the newspaper? Will your house be listed? How often?

Specialty publication advertisements
Does your realtor advertise in publications of homes for sale? Will your house be listed in one of their ads? How many times?

Direct mail advertisements

Does your realtor regularly mail to a list of prospective home buyers? Will your house be featured in an upcoming mailing? When?

Signage
What signage will be put up in your yard? When? Will signage also be placed at the end of your street to direct buyers your way?

Brochure / Flyer
Will your realtor have a professional brochure prepared for your home? If not, will they prepare a flyer?

Open house

Will your house be featured in one or more open houses? When?

Many home sellers see open houses as the panacea of real estate marketing. Houses rarely sell at open houses. They bring exposure for your property, but they should be part of an overall plan to market your home.

Realtor caravan
Will your house be part of a realtor caravan? When?

You may find that a realtor caravan is more productive than an open house. It gives a number of realtors the chance to view your property without a buyer tagging along.

Other
What else, if anything, will your realtor do to market your home?

They may be creative and have just the right solution to get the word out.

The single most important thing you can do when it comes to marketing your house is hire the right realtor. Then, discuss a marketing plan with him or her so you know exactly what will be done to move your house so you can move on!

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Living the Highlight!

By Bigg Success Staff
03-25-08

Leading-Edge Application

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Have you ever sent someone a link to a web site, but they didn’t know why?

The Awesome Highlighter is your answer!

Have you ever wanted to point out some specific text on a web site to someone?

The Awesome Highlighter is your answer!

Have you ever passed on sharing an article because only a small part was relevant?

The Awesome Highlighter is your answer!

Just go to the Awesome Highlighter web page. Enter the address for the link you want to send. You’ll be taken to that link. Highlight the text you want to point out. Click “Done” and you’ll get a new web link that will include your highlights! Send it out to your friends!

What’s good about it … there’s nothing to install.

What’s even better is … you don’t have to register!

The best part … it’s FREE!

Find out when we post new articles. Subscribe to the Bigg Success Weekly.

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Do You Set Your Goals Too High?

By Bigg Success Staff
02-27-08 

Test yourself

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Your goals have to be high enough to get you excited, but low enough so you can reach them if you stretch. Finding that happy medium can be quite challenging.

Do you set your goals too high? We know a great way to find out – the Implausibly High Goals Test from LearnMyself.

It will take you less than 5 minutes to answer the 30 questions.

Before you go, we want to tell you more things about this test …

  • You will be required to enter a small amount of personal information upfront (user name, country, age, and sign). It’s a small price to pay.
  • After you’ve completed the test, but before you get the results, you’ll be asked to enter your e-mail. Just uncheck the box if you don’t want to provide it.

Hear today's lesson and laugh on The Bigg Success Show. 

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4 Retirement Questions For Business Owners

By Bigg Success Staff
02-27-08

Bigg on Small Business

Small business owners have some incredible opportunities to prepare for retirement. Yet many entrepreneurs don’t take advantage of them.

Sharebuilder Advisors, LLC recently released their second annual Small Business Annual Retirement Trends survey (SBART). The survey, conducted by Harris Interactive, found that nearly half (47 percent) of small business owners are not adequately prepared for retirement.

What about you?

Are you building a business that can be sold?
You may enjoy a great income from your own business, but that won’t necessarily mean much when you’re ready to retire. If you aren’t there to do the work, will you still be able to draw your income? If so, you probably have a saleable asset. If not, get it to the point where it is, if possible, or divert money to other assets of value.

Do you regularly contribute to a qualified retirement plan?
Small business owners can build a significant portfolio of assets through a qualified retirement plan. Find an advisor who can explain your options so you get the best plan for you and your business.

Your advisor will help you set up a plan that’s not “top-heavy” (i.e. you’re not getting an unfair share compared to your employees), but still meets your retirement needs.

Have you considered a second business?
If your first business can be sold, this may be less of an issue. Even then, why not double the fun? If your first business isn’t saleable, and it’s difficult to see how to turn it into an asset that can be sold, this may be your best move.

There are many ways to do this. However, it’s not as easy as it may sound. Many entrepreneurs succeed wildly with their first business only to get tripped up by their second business.

If you’re interested in pursuing a second business, get our FREE special report, "Don’t Make These Mistakes When You Start Your Second Business."

To get your copy, e-mail us: bigginfo@biggsuccess.com
Type “2nd business report” in the subject line. 

Do you own any income-producing real estate?
If your business isn’t saleable, take the profit from it and invest wisely in real estate to build a significant nest egg. Real estate offers tax-sheltered income, growth in net worth, and an asset that bankers love.

Another nice thing about real estate is that professional management is available in almost every market. So it’s easy for you to own, while someone else manages. That way, you don’t get distracted from your core business.

Many business owners don’t spend enough time planning for their retirement. The years just tick by and the next thing you know, you’re ill-prepared for what should be your golden years. Don’t make this mistake – if you haven’t started already, get started today!

Get today's lesson and laugh on The Bigg Success Show 

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Don’t Put Off Taking This Test

By Bigg Success Staff
02-22-08

Test Yourself

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We all know the old saying, “Don’t do today what you can put off to tomorrow!”

Oops, wait a minute – we got that wrong. Of course, it’s actually, “Don’t put off to tomorrow what you can do today.”

Ah, procrastination!
All of us do it occasionally. But when it becomes a habit, it is a problem. It often makes accomplishing your task even more difficult. It creates unneeded stress. And it’s one of the hardest habits to break.

The good people at Psychology Today have a test to see how much you procrastinate. It will take you less than 5 minutes to answer the ten questions.

You’ll instantly know if you put things off too much. So check it out now … or later!

Source: Psychology Today Procrastination Test

 

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