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Work ON Your Business for BIGG Success

How to Work ON Your Business

Work ON Your Business for BIGG Success

Listen to this post! Click play to hear George & Mary-Lynn on The BIGG Success Show Podcast. (Duration 3:05)

How do I work on my business? We often get this question from business owners. They are confused and even frustrated.

They’ve heard someone somewhere say:

“You should work on your business, not in it.”

It’s a catchy phrase, popularized by Michael Gerber in The E-Myth.

It sounds simple enough. And it is, on the surface. But once you really try to process it, you just don’t get it. You’re not alone!

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5 tips for couples in business_BIGG Success

5 Tips for Couples in Business to Mix Business with Pleasure

5 tips for couples in business_BIGG Success

Happy Valentine’s Day!

The two of us are spending the whole day together, just like we do everyday – because we’re one of a growing number of couples in business.

If you’re one of us, you’ll probably relate to this – the first thing most people ask is:

“How do you do that?”

And then they add:

“My spouse and I could never do that.”

Listen to this post! Click a player to hear George & Mary-Lynn on The BIGG Success Show Podcast.

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BIGG success is life on your own terms. We’ve always loved spending as much time together as possible. Being a couple in business lets us max it out.

We get so excited when we meet other couples in business. And we’ve been so fortunate to meet some dynamic duos.

Like Danno Wolkoff and Laura Orkin. Their company, Envision Radio Networks, is the syndicator for our radio show, BIGG Success in a Minute.

We’d like to congratulate them for hitting a milestone this year – their business is ten years old. And we love how they’re celebrating it – they recently made a donation to Danno’s college radio station, WJPZ-FM in Syracuse. The facility is now called the Envision Radio Networks Broadcast Center.

It just goes to show you what couples in business can accomplish. So today, we thought we’d share five tips on how couples in business can mix business with pleasure.

These are mostly a reminder for ourselves. We hope they resonate with you too.

Be whole(istic) 

We spelled it wrong for a reason. We want to emphasize to keep your WHOLE life in mind with everything you do.

Your personal and professional worlds are more interdependent than they are for most people. That’s a good thing…as long as you consciously factor it in as you make plans and decisions.

You also need to keep your whole person in mind. It’s easy to lose yourself when you’re just half of a team.

This doesn’t need to be the case. In fact, quite the opposite.

You should build each other up for your mutual benefit. Couples in business can do this better than any other partners could.

Live with purpose on purpose  

It’s easy to just jump right in with both feet. It’s easy to just focus on what’s urgent. It’s easy to get stuck in the day-to-day.

But couples in business need to live intentionally.

Know your underlying purpose. What’s your WHY?

It should drive every decision – business and personal. Because you will feel the effects more than most people, given your choice to live and work together.

So live with purpose, on purpose.

Bump heads regularly  

We hasten to say that we’re not being literal here.

And no head butting, just head bumping!

By that we mean, check in with each other frequently. We tend to do this over the course of the day by taking quick breaks together.

In just a few minutes, we can catch each other up. We can also help each other with any challenges that have arisen.

It’s also so important to take time out to discuss the BIGG picture. We haven’t always been as good at this as we should. We talk a lot about the day-to-day. We know what we’re trying to accomplish. But we have to force ourselves to slow down and review our plans and progress.

There’s one more piece to bumping heads. You both need to be able to speak freely AND disagree. Disagreement is so important. And boy, do we have our disagreements. They’re good for both our business and our relationship.

If you both agree all the time, you’re probably missing opportunities at best or taking risks you shouldn’t at worst. So you have to lovingly disagree.

Shut up and down 

Know when to say when. Then shut up. Stop talking about the business.

Schedule time to shut down. Then stop working.

We struggle with this. We both love our work.

But we need couple time. So we try to set times and/or days when business is in the background.

We often go for a drive in the country and walk along a river. We also love mysteries.

For example, we have The Thin Man series DVRed right now. Now you know what we’re doing for Valentine’s Day!

Like a lot of entrepreneurs, we’re not good at following rules. So if one of us gets an epiphany while we’re in down mode, we may mention it. We may write it down.

But it’s important to not let it overtake your time together, no matter how BIGG the idea may be.

Bring outsiders in 

We can’t emphasize this one enough – get a coach. We find our coaches invaluable.

If you can’t afford to do that at this point, find other couples in business to network with.

A great way to do that is something we’re going to announce in just days. The best way to find out about it is to sign up for our newsletter.

So what’s the secret to a lasting relationship? A growing number of couples in business are finding it pays personally and professionally to mix business with pleasure. It leads to BIGG success!

Are you part of the growing number of couples in business?

Direct link to The Bigg Success Show audio file | podcast:
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Success as an Entrepreneur Stems from 4 P’s

Four Ps for BIGG SuccessHow do you reach BIGG success as an entrepreneur? Remember the 4 P’s:

People

Put people first. This starts with you. Your business should serve you, not the other way around.

It continues with your employees. You may not have any at first, but as your business grows, the need will likely arise. Don’t neglect these people. Happy employees lead to healthy profits – another one of the p’s as you’ll soon see.

But neither you nor your employees will have any job security if you don’t please your customers. Attracting and, more importantly, retaining customers should be job #1 for everyone in your business.

Purpose

Your purpose lies where your passions and strengths intersect with a market need. You and your people are able to solve a problem for another group of people.

Your purpose defines your firm’s reason for being – your why. It should be easy to say and even easier to remember.

More importantly, your stated purpose explains the difference you make in the world. It should inspire you and your people to perform at your highest capacity.

Process

Stated simply, a process is a set of procedures. A set of processes forms a system – more specifically, your operating system.

Purpose helps define the what while process describes the how. Purpose helps you determine the right things day to day. Process helps you do them the right way.

Together, purpose and process help you do the right things the right way. You need them both to be a BIGG success.

Profit

Finally, we come to the final P – profit. Contrary to many people’s misperceptions, profit is not a dirty word. Without profit:

  • you won’t be able to replace equipment as it wears out
  • you can’t repay your bank debt
  • you won’t have any money to invest in growth
  • you won’t be able to justify pay raises
  • you won’t have the funds to hire more help
  • you would be better off investing your time and money elsewhere

Even non-profit entrepreneurs have to earn a profit if they want to serve more people. It may come in a different form than a for-profit entrepreneur but – make no mistake – it is essential for all enterprises.

There you go – 4 P’s that lead to BIGG success!

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The Magical Time to be in Your Own Small Business

Get to 5 for BIGG SuccessIn case you missed The BIGG Success Show on Tuesday, we talked about this being the fifth anniversary of BIGG success. We officially turned five on November 12.

[George] It made me think about some of the best advice I was ever given. I heard it years ago from a very successful painting contractor in our area. I mean, this guy charged the highest prices and still had the most volume.

[Mary-Lynn] I’ve heard this story a number of times. You were in the early years of your carpet cleaning business, George.

[George] Right. And the painting contractor said that – for five years – he sat around just hoping that his phone would ring. At five-years plus a day, it started ringing and never stopped!

[Mary-Lynn] I’ll point out that this was pre-internet as we know it today. But here’s the point we’re trying to make – if you’re in business, you’re being watched.

People – more specifically your future customers – have their eyes on you.

They want to see if you will make it. They don’t want to go to the trouble of starting up with a company that doesn’t make it.

We hear a lot of talk about scale. But longevity is at least as important.

Most entrepreneurial endeavors grow slowly at first. The rapid growth occurs some time later.

You have to find a way – or more precisely ways – to stick it out. You have to persevere.

You have to show the market that you can survive before you thrive. But once they’re convinced, they’ll start beating a path to your door…or should we say website these days!

Five years is the magical amount of time to be in your own small business. So keep pushing! It will lead you to BIGG success!

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Does Playing Dumb Lead to Success as an Entrepreneur?

You can be too smart for BIGG Success

Are you too smart for your own good? It’s kind of funny how far playing dumb can go.

We have an entrepreneurial friend who hired an employee. When this employee first started, he wanted to show everyone how smart he was.

The problem was that he kept alienating people – customers, co-workers, suppliers and even our friend.

Our friend went to work. He started mentoring the employee. Our friend helped the employee understand that, in an attempt to look smart, he was coming across as arrogant.

The employee started working on it. Boy, has he come a long way in the years since. And now he’s buying our friend’s business.

After all, he was bright. It’s just that he accomplished a lot more by playing dumb! Sometimes it leads to BIGG success!

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