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Is Entrepreneurship the Fountain of Youth?

one You probably intuitively know this but studies have proven it as well – our willingness to take risks declines with age. A banker we know says that the difference between junior lenders and senior lenders is …

Junior lenders want as high a lending authority as possible because that shows confidence in their abilities. Senior lenders want as low a lending authority as possible because that gives them cover!

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Entrepreneurs are hot about hot decisions

Scientists at the University of Cambridge recently released a study on “cold” and “hot” decisions by two groups – managers and entrepreneurs. By their definition, “cold” decisions involve little emotional involvement whereas “hot” decisions involved taking risk. The outcome of these hot decisions is unknown in advance; it could go either way – good or bad.

Both the managers and the entrepreneurs in the study were about 50 years old, on average. The researchers found that the managers took risks consistent with their age.

Entrepreneurs, however, made hot decisions –
accepted risk – like someone twenty years younger.

So we can only conclude that entrepreneurship is the fountain of youth. By taking risks, we act younger than we are!

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marylynn
I thought taking risk was the cause of some of the gray hairs I have to cover!

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george
And I thought it was the reason I have a lot less hair than I used to!

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We know that, right now, a lot of us aren’t in a risk-taking mood. But if the past is any indicator, it will be risk-taking entrepreneurs that turn our economy around and start creating jobs.

Risk-taking can be learned

This study also showed that risk-taking can be learned. So you can tap into the fountain of youth by learning how entrepreneurs are able to manage the risk they take.

Contrary to popular belief, entrepreneurs aren’t risk lovers. They are willing to accept moderate risks, in general. However, as we see again in this study, they’re more willing to accept risk than the general population. We can think of four reasons why they do this:

Entrepreneurs may read the situation differently.

They often have insights that people on the outside don’t have so they’re able to interpret the situation differently. We may look at a situation and see a lot of risk. The entrepreneur knows it’s much less risky because of his or her unique knowledge.

Entrepreneurs aren’t paralyzed by risk.

Many people are willing to do everything right up to the point of taking action. They develop analysis paralysis and never pull the trigger. Entrepreneurs analyze to a point, but then they just go.

Entrepreneurs are often able to shift a portion of the risk to others.

It could be the firm’s employees, customers, vendors, or financiers. As entrepreneurs get others to buy in, no matter what the form, the level of risk they are taking goes down to a manageable level. Then they know they can act.

Entrepreneurs are able to handle and live with “entrepreneurial terror.”

They can handle the stress that comes along with the risk. They are able to ride the ups and downs of the entrepreneurial roller coaster ride.

So what we learned today is that entrepreneurs don’t act their age. And that’s one of the secrets to their bigg success!

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Thank you so much for reading our post today. Join us next time when we talk about another study that shows that a happy friend is worth $20,000 in the bank! Until then, here’s to your bigg success!

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Direct link to The Bigg Success Show audio file:
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(Image by Kreon)

Seth Godin on Tribes: Part 3

tribes
On The Bigg Success Show, we’ve been talking with Seth Godin about his incredible new book, Tribes. So far we’ve discussed:

Part I: what a tribe is, what the leader does, and why quality trumps quantity

Part II: why Seth became a leader, the power of one, and the importance of leverage

Today we wrap up our conversation. Let’s get to it!

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Change and chaos creates opportunity

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Seth Godin on Tribes: Part 2

tribes Today on The Bigg Success Show, we continued chatting with Seth Godin about his great new book Tribes. Last time, Seth told us what a tribe is, what the leader does, and why the quality of a tribe is more important than its quantity.

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Why Seth became a leader

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marylynnSeth, you said that a leader connects the tribe and gives them a voice. Obviously, you’re the leader of a tribe. What motivated you to be a leader?

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seth_godinWhen I see things that are broken or aren’t the way they should be, when I see wasted resources and talent, it bothers me. I want to do something about it. I want to talk about it. I want to point it out. I want to help people see that there’s a different path. What I discovered, mostly from my blog over the last six or seven years, is that there are other people like me who are itching to make a difference. All I do is tell people stuff they already knew. All I do is give names to things that are already out there. But by giving it a name, by talking about it, I’m allowing people to say, “That’s right. The emperor has no clothes.” I’m allowing people to go to their boss and talk about remarkable products in a clever way or go to their boss and talk about treating people with respect instead of spamming them. By giving people this ammunition, what I’ve discovered is that I thought they were doing something for me, by letting me influence the discussion. They’re actually doing something for themselves because they, even more than I, want to see these things fixed and improved so they reach their potential.

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The Power of One

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georgeWell Seth, you’re being very humble when you say that you’re just saying things that other people have said. I think you say them in a way that cuts through and clarifies so we all understand. One of the things you talk about in Tribes is the power of one.

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seth_godinHere’s the bad news – there’s all this leverage. There’s all this opportunity. If it doesn’t cost any money to find and lead and connect a tribe, if you can start your own online radio or TV show, if you can have your own blog, if you can use Meetup to connect people in 500 cities, if it’s all available and then you don’t do it, you can’t blame anybody else. That’s your choice. The punch line of the book is this is now an obligation. It’s an obligation – for anyone who cares, for anyone who wants to see change happen – for them to go make that change. One person is all that it takes to change the agenda, to keep people out of poverty, to change the way your school district works, or to get elected. One person is able to now leverage the work and enthusiasm and passion of hundreds or thousands of people.

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The future is about leverage

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georgeWe’ve gone through this recent financial crisis. Partly it’s a result of too much leverage. So in a financial sense, we can look at leverage as perhaps a bad thing. But you talk in your book about leverage and how leverage as a leader can help you impact change for the good.

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seth_godinWell, let’s be really clear though. Leverage isn’t good or bad. Leverage is the way tools work. If you have bad intent, if you have selfish intent, if you have non-transparent intent, you can do all sorts of horrible things with tribes. We’ve seen racism and all sorts of other things amplified by this sort of leverage. The problem in our financial community is not because of leverage. The problem in our financial community is that selfish individuals made short-term decisions in the dark without telling everyone what they were doing. Leverage is the only thing that’s going to get us out of this financial problem and it will. Our future is now all about leverage. Our future is about the fact that one person in Tucson can have a clever idea and have it designed by someone in India, built by someone in Guatemala, and sold by someone in Buenos Aires. That’s extraordinary because we can do that in two weeks instead of two years. If we have good intent, if we’re willing to stand behind what we’re doing, then I’m incredibly optimistic.

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marylynnHere’s another thing that’s really exciting about this day and age. As you say in the book, marketing used to be about advertising which is expensive. Now to get the word out about that product you created in two weeks, it’s about engaging your tribe. So that makes it less expensive and easier.

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seth_godinIf you look at the most popular blogs in the world, almost all of them did not come from the mainstream media. The people who had all the money, all the access, and all the power, they all failed. Nobody’s going to CBS, The Today Show, or NBC online to hear unique, honest voices. They’re visiting real people, or groups of people – like the “Huffington Posts” of the world – because great ideas win. Great ideas attract enthusiasm and passion. So corporate money doesn’t work the way it used to.

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Seth is also the founder of Squidoo, where you can find a special page about Tribes.

Next time, we’ll wrap up our conversation with Seth. He talks about how change and chaos are creating opportunities for all of us today. We’ll also learn what keeps Seth going. Until then, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

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Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00254-103008.mp3

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Seth Godin on Tribes: Part 3

Radio Show Host Charms His Way to the Top

happy On The Bigg Success Show, we visited with Jordan Harbinger. Jordan left a high-powered Wall Street law firm to start his own business, The Art of Charm. Jordan co-hosts The Pickup Podcast, which is part of The Art of Charm network. He also co-hosts Game On, which airs on Sirius Satellite Radio’s Maxim Channel.

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70,000 dollars feeds 5,000 families

How $70,000 Delivered 5,000 Families from Drought and Hunger

70,000 dollars feeds 5,000 families

Bloggers from all over the world wide web are discussing poverty today in the hopes that conversation for a cause will lead to a cure. We’ll share how $70,000 had an impact on drought and hunger.

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marylynnWe chose to participate because we believe in the cause and we believe in the power of people working together with a purpose.

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georgeWe remembered an inspiring Wall Street Journal article [pdf] written by Roger Thurow. It highlights how seemingly small things can make a bigg difference in the developing world. We love success stories and this one is awesome!

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$70,000 feeds 5,000 families

A group of farmers in Ohio raised $70,000 and sent it to another group of farmers in Kenya. The project is part of the Foods Resource Bank, an organization that fights hunger by connecting churches here with groups in need around the world.

The Ohio farmers decided to send money, rather than food, so the farmers in Kenya could decide how to use it best. They spent the money to build a number of small dams and retention ponds to catch water in the rainy season so they would have water year-round. With that water, five thousand families have been delivered from hunger.

Everybody wins

Here’s an example of the impact made by just one project. The farmers in Ohio sent $3,000 to the farmers in Kenya, who hired an engineer. With the plan in hand, the Kenyan farmers built the dam with their own labor and materials.

Now their village has water – for themselves, for their cattle, and for growing crops. The women of the village used to walk about ten miles to get water. Now their time is being used much more productively.

With the water problem solved, the village switched its focus to better roads. These roads are the link to nearby markets where the farmers can sell their surplus produce. But they had deep ruts which made them nearly impassable.

It used to take two hours to get to the market by bike, which is the main form of transportation there. Bikes cost $6 to rent. With the improved roads, it only takes a half-an-hour now to get into town and bike rents have fallen to $3.

Talk about win / win! The farmers are paying 50% less to rent a bike. But the person who rents the bikes is making 100% more, because the bikes get returned so quickly. Everybody wins!

Farmer increases income over 400%

The article also highlights one Kenyan farmer. With the water nearby thanks to the dam, he was able to dig his own water retention pond, which he uses to irrigate his crops. His income has grown from less than $100 a year to $500 per year!

That’s an increase of over 400%!

Now he’s plowing his extra profits back into his business. He bought a generator and mechanical pump to double his cultivated land. He also planted 400 mango trees.

Entrepreneurship at its finest!

How it started

All of these wonderful things started with the vision of one man – the pastor in the village. Originally, he reached out for food from the large international agencies. But he feared that his people would become dependent.

So he formed a development group that created a list of needs – water was number one on the list. He sent that list to a number of organizations, including the Foods Resource Bank. They got the farmers in Ohio involved.

Takeaways

We found this story so inspiring because it shows that a small amount of money with a large amount of focus can accomplish bigg things.

We liked how farmers here supported farmers there. We can all use our passion, knowledge, and skills to help people like us in other parts of the world.

It also shows the resourcefulness of people. Get resources to people on the scene. They will find a way to overcome their biggest obstacles with their ingenuity and industriousness. The accomplishments can be phenomenal!

You, too, can make a difference. Donate money or make microloans to people in need with good ideas. Reach out to organizations that have the infrastructure in place to help people in need.

It only takes one person.
Each of us can make a bigg difference in helping other people around the world be a bigg success.

Next time, we’ll talk with a man who left a high-paying job with a prestigious law firm to do his own thing. Until then, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

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how $70,000 saved 5,000 families|Blog Action Day 2008

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