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The 2 Main Criteria of Success

The two main criteria of success | BIGG SuccessIn his wonderful book, Success is Within You – an oldie but a goodie – Howard Whitman uses an analogy to illustrate a point about what he calls the “two main criteria of success.”

He talked about the straw and the ice cream soda. He says:

“If you want to fully an enjoy an ice-cream soda it is nice to have both. But if you are to have one only, it is certainly far better to have the ice-cream soda than to have only the straw, for the straw is quite worthless alone.”

What is the straw? When other people think you are a BIGG success.

The ice cream? When you feel like a BIGG success.

Other people will place their success criteria on you. But BIGG success is life on your own terms.

It’s all about YOU! It’s singular, individualistic.

And that’s the way it should be.

Only you know (or can know)…

  • what makes you happiest
  • how you want to spend your most valuable resource, time
  • where your passion lies
  • what you need to achieve to feel good about yourself
  • how you measure success (fame, fortune, status, power, peace of mind)
  • what fulfills your purpose

And that’s as it should be.

Because recognition and adulation from others is great. But they are empty on their own.

You’re the supreme judge of your own success. Your opinion is the ice cream soda. It’s the only opinion that really matters.

What does life on your own terms mean to you?

Image in this post from stock.xchng

Stop Worrying and Be a Success

distraction | BIGG SuccessWhat’s the single, most destructive distraction on your path to success?

This may surprise you.

It’s not social media. Or the internet. It’s not your phone or your e-mail.

It isn’t music. Or even TV.

It’s worry.

We saw this great photo when we were working on a post about money problems. The author of the note nailed it. Worry keeps you from what’s important.

That’s why it’s the most destructive distraction of them all. Worry is a roadblock on your path to BIGG success.

Worry attracts more of the same

Your mind can work for you or against you. Worry is a distraction that leads to attraction. Unfortunately, it’s won’t attract what you want. Worry will only attract more of what you worry about.

Worry is an actionless activity

Have you ever known someone who only seemed happy when they had something to worry about? How successful were they?

We’ve known good people who were like this. Unfortunately, none of them have ever achieved any significant level of success.

Why do you suppose this is? Could it be that all they did was worry? They never actually did anything to turn their worry on its head.

3 steps to stop worrying

Worrying accomplishes nothing. As a BIGG goal-getter, when you feel yourself start to worry, remember these three steps:

  • Focus on what’s important

    BIGG success is life on your own terms. If you’re worrying about something that won’t move you forward on your path to BIGG success, stop!

  • Think solutions, not problems

    Here’s something we will guarantee you: If you only think about problems, you’ll get more problems!

    Spend the overwhelming majority of your time thinking about solutions. Then you’ll wind up with more solutions.

  • Act!

    Thinking alone won’t do you any good. You have to take action. Once you have a solution that you think will work, act immediately!

    Your solution may not work. That’s okay. By acting, you’ll gain valuable insight into the situation. Before you know it, you’ll be back on the path to BIGG success!

 Image in this post from Torley

What are You Planning for 2012?

calendarYou may think the title is a mistake. It isn’t. We meant to say 2012.

Everybody’s thinking about, talking about, writing about 2011. What your goals are for this year? What are your New Year’s resolutions?

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BIGG success is life on your own terms. There are five elements of BIGG success; one of them is time.

What’s your horizon?
Time has many dimensions. One of them is your horizon.

For many people, the horizon is today. They live in the moment. That’s all well and good. You certainly need to do that sometimes.

However, the people who are already a BIGG success have a longer horizon. They live presently in the future.

Entrepreneuring = a series of projects
As we’ve said, BIGG success is life on your own terms. The “own” in that phrase is very important. You own your life.

You’re more than a manager marketing a brand. You’re not just a CEO who can cash out at any time. You’re the entrepreneur in charge of a very important enterprise – your life.

Any entrepreneurial enterprise can be viewed as a series of projects. You take on projects to get the business launched. You take on projects for customers. You take on projects to build critical infrastructure.

What successful people do
Talk to any really successful person about what they’re working on right now and you’ll probably hear that it is something due late this year or early next. Sure, they’re working today but it’s for a project scheduled to be completed later.

Think about movies … they often take years before we see the finished product. Or even television shows … as we’re watching this season’s Survivor, they’re filming the next season.

If every project in your portfolio is short-term, it’s unlikely you’ll ever reach BIGG success. You must extend your horizon and expand your vision. You must think longer and bigger.

Otherwise, you’ll end up stuck. You’ll never reach the next level of success. 

Sure, you’ll be busy. But, like George Jetson, you’ll be crying: Jane, stop this crazy thing … HELP … Jane!

What projects are in your pipeline?

Little Things Make a Bigg Difference

little_big.jpgBigg Success is life on your own terms. Today we want to focus on growth, one of the five elements of bigg success.

Little things can make a bigg difference on our path to bigg success. Oftentimes, they’re mostly attitudinal adjustments. We’ll discus six of these little things today.

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Instead of taking an extra fifteen minutes, give an extra fifteen minutes.

Over the course of a year, if you were to show up fifteen minutes earlier and stay fifteen minutes longer, you’d have 120 more hours of productive time. That even allows for four weeks of vacation!

This doesn’t have to be work. It really depends on your objectives. You may get home fifteen minutes earlier, put an extra fifteen minutes into studying for that certification you want, or work on building relationships for an extra fifteen minutes a day.

Instead of telling someone about you, ask about them.

Ask your spouse or significant other about their day. Ask that person you just met about the work they do.

This makes a bigg difference in so many ways. It’s amazing how much we can learn from others. By letting the other person tell you about themselves, you learn about yourself and your world.

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marylynnI find this ironic. You seem more interesting when you let the other person talk about themselves. They find you more interesting because you’re letting them talk.

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georgeYou always tell me, Mary-Lynn, that the less I talk, the more interesting I am!

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Instead of sitting back, lean forward in your chair.

This is somewhat related to the last one. One benefit is that you’ll stay awake! But the other benefit is that you will be more engaged with the person with whom you’re talking. You appear more interested. So they feel better about themselves.

Instead of walking around with a frown, flash your bigg beautiful smile!

When you smile, it makes people wonder what you’re up to!

Tony Robbins says: “Motion creates emotion.” Even when you don’t feel like smiling, by telling yourself to smile you’ll soon see the world in a different way. Even in the worst of times, we can find something to smile about.

Instead of seeing the bad, see the good.

This applies in so many ways. We’ll just discuss a couple.

How about the people around you – like your co-workers? Look for their good traits. See what they do well. Compliment them on it.

How about your company? Don’t focus on all the things you don’t like about it. Focus on the things your company is doing well.

Along that line …

Instead of focusing on the problem, think about solutions.

There are a lot of problem-finders in the world; we don’t have enough problem-solvers.

It’s easy to find a problem; it’s a lot harder to SOLVE IT. But bigg goal-getters know that’s how you find bigg success!

What little things have made a bigg difference in your life?

We’d love it if you’d share that with us. You can do that by:

  • leaving a comment below
  • e-mailing us at bigginfo@biggsuccess.com
  • calling us at 888.455.BIGG (2444)

Phil Gerbyshak called us with a comment on our Lone Wolf or Lead Wolf show. He said:

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phil_gerbyshak“For a long time, I lived as the lone wolf but, in the last few years, I’ve realized that being the lead wolf is a lot more fun, a lot more rewarding, and a way to get a whole lot more done and experience some bigg success. So thanks for inspiring me with this article and podcast and for all you do to help us be a bigg success. Make it a great day!”

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Thanks Phil! You make it great every time we hear from you!

And thank you for reading our post today. It’s no little thing to us. We hope it makes a bigg difference for you!

Please join us next time when we talk about why, when it comes to your career, the second time’s a charm. Until then, here’s to your bigg success!

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Direct link to The Bigg Success Show audio file:
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Success in a Can

The One Ingredient That Guarantees Your Success

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(Image in today's post from chrissi)

Success in a Can

can_of_success Today we want to talk about a miracle solution that we just discovered. You can use this magical elixir for any problem you may have.

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If we were to create an infomercial for this wonderful product, we’d want Billy Mays, the spokesperson of all spokespersons, to be our pitchman. We can hear him now …


Billy Mays here with a product that I’m excited to tell you about. Success in a Can. If
you have problems staring you in the face; it will make them disappear without a trace.

For a demonstration, he could offer real-life example after real-life example.

So are you interested in knowing where you can buy this incredible product?

Well, it’s not sold in stores as the saying goes. You won’t find it online either. You see, it’s very exclusive. We can hear you now … you really want this product, don’t you? But there’s something you should know …

No one can get it for you. No one can give it to you. You have to get it yourself. But people who have used this product say that it is priceless.

So, we can hear you asking again … only more impatiently now … where can you find Success in a Can and how much it will cost?

Here’s the secret – you have to mix this magical solution yourself. The good news is that you already have all the ingredients.

Ingredient #1 – Self-awareness

Do you believe in yourself? We mean really truly believe deep down. Listen carefully to your talk – both your conversations with others and those internal chats you have with yourself.

How often “can” you? How many times “can’t” you?

Can’t is a limiting word. If you think you can’t, you’re right. And that’s just wrong!

Now we don’t think you should eliminate the word “can’t”, but you should be aware of it. You should limit its use to situations that don’t limit you. Because it reinforces what you truly believe. 

Ingredient #2 – Self-assessment

Think about your strengths and your weaknesses. You may think that’s odd – why would you think about your weaknesses if you’re trying to limit the use of the word “can’t”?

That’s a good question. Let’s see if we can come up with a good answer …

It’s important to be realistic. Because Success in a Can doesn’t mean playing to your weaknesses. It means knowing what you’re best at. It also means working with other people doing what they’re best at because you know they can! There, how did we do?

Ingredient #3 – Focus

Focus on what you can do, not what you can’t do. Whenever you hear yourself saying that you “can’t” do something, quickly start thinking about what you “can” do about the situation. By focusing your thoughts on what you can do, you’ll feel more energy to work on the issue at hand.

Ingredient #4 – Reinforcement

When you wake up in the morning, tell yourself you can do it. When you face a difficult challenge, tell yourself you can find a way. When you see an opportunity, remind yourself that you can make it happen.

If you don’t believe in yourself, nobody will. Success in a Can does come with a price … you have to change the way you think. But if you do, you’ll pop the top for bigg success. 

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Subscribe to the Bigg Success Weekly – it’s FREE!

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Thank you for sharing your time with us today. You’re the reason we can! Until next time, here’s to your bigg success!

Subscribe to The Bigg Success Show in iTunes. 

Subscribe to the Bigg Success feed.

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00323-020409.mp3

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Keep Your Troops Focused on Victory

04-07-08
By Bigg Success Staff

Leadership Skills

focus 

As the leader of your troops, you have to keep your group focused on what you’re trying to accomplish. Few things will discourage your team faster than feeling like their leader isn’t committed to the cause.

So you need to demonstrate to your troops how important you believe it is to succeed. Here are four ways to do just that: 

Keep the spotlight on
Keep your vision of success in front of your troops at all times. If it’s not important to you, it won’t be important to them.

You demonstrate how important it is by keeping the spotlight on it. Keep it at the forefront of your mind so it will be at the forefront of theirs.

Report progress
Let your troops know how things are going. They’ll make assumptions if you don’t. If you’re ahead of your plan, congratulate them and encourage them to keep going.

If you’re behind, discuss how to make up for the deficiency and the consequences of not doing so. Remind them why success is so important.

Direct needed energy and resources

There are a lot of things that you would like to accomplish. However, you’ve defined success so now you need to show you’re committed to achieving it.

To do that, steer all the energy and resources of your team toward that vision. If you can succeed without doing this, you haven’t been ambitious enough in your vision.

If you set the vision, but then don’t devote the required energy and resources, you’ll rob your team of victory. Give them what they need so they accomplish what you need. 

Don’t let anything distract you.
Along the way, there will be many distractions. Don’t make the mistake of reacting to things that only divert resources from the victory you defined.

That will discourage your troops. People follow leaders who know what needs to be done and then focus single-mindedly on achieving it.

Find out when we post new articles. Subscribe to the Bigg Success Weekly.

Hear today's lesson and laugh on The Bigg Success Show. 

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(Image by CraigP)

P.T. Barnum: The Greatest Showman

By Bigg Success Staff
03-04-08

Did You Know

Ringling_Bros_logo


Starting up, did you know …

… P.T. Barnum owned four businesses at once – a general store, a book auction company, a real estate firm, and a lottery network – when he was still in his early twenties?

… he became active in politics to preserve his most lucrative business – the lottery network?

… he started a newspaper to fight church elders, his main foe in preserving the lottery business?

… he wound up in jail for two months because of his libelous editorials?

… that more restrictive gambling laws put him out of business when he was 24?


Starting over, did you know …

… he started as a showman by paying $1,000 for Joice Heth, a blind and almost completely paralyzed slave woman, who he promoted as the oldest woman in the world?

… he claimed she was 161-years old and had been George Washington’s nurse?

…. he made $1,500 per week traveling with her until she passed away the next year, when it was learned she was not more than eighty?

… the 26-year old Barnum struggled for the next three years, as the country went through a depression?


Starting over again, did you know …

… he bought the Scudder American Museum in New York City, renaming it Barnum’s American Museum?

… he placed flags all along the building to attract attention by day and a huge lighthouse lamp to light the sky at night – forms of promotion still used today?

… he introduced his first major hoax, the “Feejee mermaid”, a year later when he was 32-years old?

… a year later, he introduced Tom Thumb, to the public?

… he met Queen Victoria, along with Tom Thumb?


Changing culture, did you know …

… he introduced Jenny Lind, “The Swedish Nightingale”, to the American public?

… he risked his entire fortune to do this, using his museum and his mansion as collateral for the loan, even though he had never heard her sing, but he knew Queen Victoria loved her?

… he recouped his investment four times over on her first of 95 performances?

… he is widely credited with turning theaters from destinations of ill repute to places for respectable, family entertainment?

.. he introduced the concept of the afternoon matinee?

Losing it all again, did you know …

… when he was in his forties, he invested in a real estate business that went belly-up?

… his staunchest critics, including Ralph Waldo Emerson, hailed it as divine providence and said his magic would never return?

… his closest friends, including Tom Thumb offered him the help that he desperately needed?

… it took him four years to recover from this devastating blow?

… in the end, he was able to buy back the museum, build a new mansion to live in, and achieve greater success than ever?


The Greatest Show on Earth, did you know …

… he was 60 years old before getting started in the business for which he is most famous?

… he is believed to be the first circus owner to use a train for transport?

… merged with James Bailey’s circus when he was 71-years old?

… they split when he was 75-years old and then got back together when he was 78, creating the famous circus we know today?

… he learned much of what he knew about the circus business from men young enough to be his sons?

Making an impact, did you know …
 
… he wrote his autobiography at the age of 44, sixteen years before entering the circus business?

… that at the end of the nineteenth century, the only book with more copies in print than his book was The New Testament?

… that he is the source of many words and phrases commonly used today – “jumbo”, “Siamese twins”, “rain or shine”, “throw your hat in the ring”, “let’s get the show on the road”?

… that he never actually said the phrase for which he is most famous, “there’s a sucker born every minute”?

… LIFE named him one of the 100 most important people of the second millennium?

Finishing strong, did you know …

… while he felt it was okay to exaggerate the truth when promoting as long as the customer received a good value, he loudly fought against outright rip-offs?

… he became a legislator and fervently campaigned against slavery?

… he adamantly spoke out in favor of temperance and against prostitution, coming down on the side of the same clergy he had vehemently fought against earlier?

… several weeks BEFORE he died, The New York Sun published his obituary, because he had chided them for not saying anything good about anyone who was still alive?

… with his last spoken words, he purportedly asked Bailey about the prior night’s receipts

Subscribe to the Bigg Success feed.

Sources

Ringling Bros. and Barnum & Bailey web site

The Life Of P.T. Barnum, Written By Himself

Wikipedia

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Success Came Slowly For This Fast Food Legend

Russia’s King Of Franchising

By Bigg Success Staff
01-26-08

Success Stories

red_square 

Russia’s Merab Elashvili oversees four franchise chains with a rapidly-growing network of 160 restaurants. Through these restaurants, he employs over 3,500 employees and serves over two million customers a year. 

And he’s just getting started!

Tai Adelaja wrote a great article recently for The Moscow Times called, Sparking a Chain Reaction that tells Merab’s story.

Getting started
He started his first business before he reached his twenties. He imported assorted goods – like candles and chocolates – from Europe shortly after the collapse of the Soviet Union.

He found it difficult to gain people’s trust because he was young and inexperienced. He kept pushing to prove himself and win confidence.

Making the break
It paid off. In 1997, at the age of 23, he found a financial backer. He applied to Sbarro, an American franchisor of Italian restaurants, for the exclusive rights to the Russian market. Sbarro wasn’t sure how to respond to this young, dreamy-eyed lad!

Merab won them over through his perseverance and persistence – they granted him the rights he sought!

Over time, he has expanded his territory with Sbarro to include the other countries of the Commonwealth of Independent States, the Baltic States, and much of Europe.”

Overcoming adversity
But life hasn’t always been easy for Merab. His father died when he was three years old. He was forced to flee Georgia, the country where he was born, due to civil unrest. He wasn’t even eighteen yet.

In 1998, after less than a year with Sbarro, Merab faced perhaps the biggest challenge of his life. It was the early days of the post-cold war era in Russia. The economy was unstable.

Merab was forced to make difficult decisions in order to survive. He closed down some restaurants and laid people off. He also negotiated with Sbarro. They agreed to defer some of his royalty payments and to let him purchase some food locally.

He faced questions about the viability of his franchise model in a developing country. But he persevered. He survived and thrived!

Going and growing
He continued to develop his Sbarro chain. In 2002, he began franchising two of his own concepts: Vostochny Bazar and Bash-na-Bash. He launched a third, Viaggio Italiano, three years later.

He plans to continue developing his franchise organizations. He’s also giving back to the communities he serves with his restaurants. He believes that business people need to do that.

Gennaro Sbarro, Sbarro’s founder, said Merab is one of their top franchisees. Ernst & Young, the giant professional services firm, named him Russia’s Entrepreneur of the Year in 2006.

Many of the same people who questioned his franchise model early in his career now applaud his vision of bringing franchising to the country.

He saw opportunity. He acted upon it. He persevered. That’s why he’s now known as … the “king of franchising”.

Find out when we post new articles. Subscribe to the Bigg Success Weekly.

Hear today's lesson and laugh on The Bigg Success Show. 

Other success stories 

Success Came Slowly For This Fast Food Legend

The King Of Television

The Mail Order Bride

Stepping Up To The Plate 

How To Make $3 Billion A Year 

The Mail Order Bride

By Bigg Success Staff
01-18-08

Success Stories

Lillian_Vernon_jpg

Imagine this – you’re a new bride. You’re pregnant with your first child. You and your husband are barely scraping by. Your nest egg consists of $2,000 of money that was given to you for your wedding. Doesn’t that sound like a great time to start a business?

That’s how Lillian Vernon got started in business. She’s the mail order bride! She started her business in 1951 in her kitchen. She purchased an ad in Seventeen for $495. She advertised two products – a $3 purse and a $2 matching belt. 

The result – $32, 000 in orders!

She plowed that money back into her business to create her namesake company. Lillian Vernon became a household name. She turned her $500 investment into a company doing $260 million in sales before she sold out.

Along the way she has accomplished many things. She was the first woman to start a company traded on a stock exchange. Her logo has appeared on over three billion catalogs, 172 million boxes, and 485 million products.

She told her story in her autobiography, An Eye for Winners. She says that if you want to grow a great business, your personal life may suffer. You have to have passion for what you do or you won’t make it.

She tells prospective entrepreneurs to expect obstacles along the way. In the 1970s, she faced one of her most troubling times. Her company hadn’t kept pace with technology. Their inventory was building fast and orders weren’t getting shipped on time. She had advisors tell her she should file for bankruptcy.

She wouldn’t hear of it! She took quick action – she persuaded a bank to give her a loan. She upgraded the business and paid back the loan, months before it was due.

Get past one obstacle and move on to the next challenge. That’s where opportunity lies!

Imagine this – you’re a new bride. You’re pregnant with your first child. You and your husband are barely scraping by. Your nest egg consists of $2,000 of money that was given to you for your wedding. Doesn’t that sound like a great time to start a business?

That’s how Lillian Vernon got started in business. She’s the mail order bride! She started her business in 1951 in her kitchen. She purchased an ad in Seventeen for $495. She advertised two products – a $3 purse and a $2 matching belt. 

The result – $32, 000 in orders!

She plowed that money back into her business to create her namesake company. Lillian Vernon became a household name. She turned her $500 investment into a company doing $260 million in sales before she sold out.

Along the way she has accomplished many things. She was the first woman to start a company traded on a stock exchange. Her logo has appeared on over three billion catalogs, 172 million boxes, and 485 million products.

She told her story in her autobiography, An Eye for Winners. She says that if you want to grow a great business, your personal life may suffer. You have to have passion for what you do or you won’t make it.

She tells prospective entrepreneurs to expect obstacles along the way. In the 1970s, she faced one of her most troubling times. Her company hadn’t kept pace with technology. Their inventory was building fast and orders weren’t getting shipped on time. She had advisors tell her she should file for bankruptcy.

She wouldn’t hear of it! She took quick action – she persuaded a bank to give her a loan. She upgraded the business and paid back the loan, months before it was due.

Get past one obstacle and move on to the next challenge. That’s where opportunity lies!

Subscribe to the Bigg Success feed.

Hear today's lesson and laugh on The Bigg Success Show. 

Sources:

Lillian Vernon corporate site  

Connecticut Women’s Hall of Fame 

As C.E.O.’s Go, Hardly Retiring, By Elsa Brenner, New York Times

Lillian Vernon and Her Continued Success in the 21st Century, by Isabel M Isidro, Power Home Biz

W.Clement Stone’s Success System

By Bigg Success Staff
December 06, 2007

Timeless Principles

W. Clement Stone was a student of success. This paper boy eventually became the head of a billion dollar insurance company. Along the way, he overcame extreme poverty, a tough neighborhood, the loss of his father at the age of three, and many other obstacles.

In his great book, The Success System That Never Fails, he describes the three things he learned as a frightened six-year old boy selling newspapers. These three things propelled him to success.

3-Step Success Formula

  • Inspiration to action
  • What motivates you? Not because you have to do something, but because you want to do it. Are you unhappy with your current situation? Then change it by changing yourself. Do you want more out of your life? Find your passion and pursue it relentlessly.Stone opens the book by writing about his days as a paperboy. He was motivated to do well because he needed the money. He had invested all of his savings in newspapers. Newspapers that would be worthless at the end of the day. He had to sell them. So he kept pushing.

  • Know-how
  • Know-how is knowledge applied successfully. You learn your craft by trying again and again. Every time you try, you either succeed or fail. Either way, you learn. When you succeed, you know what to do the next time. When you fail, you learn what not to do next time.Stone learned that patrons of a corner diner would buy papers to read while they ate their dinners. However, the owner of the restaurant didn’t like this child peddling papers in his place. He kept kicking Stone out. Stone would sneak back in and sell papers. He learned to be persistent.

  • Activity knowledge
  • It’s important to learn from your own successes and failures. It’s even better if you can learn from the successes and failures of others. Get to know your product. Learn the methods that have and haven’t worked for others.Stone knew what to say, because he watched other successful paper boys shouting out the day’s headlines to get their customers’ attentions.

Stone promises a lot, even in the title to this book. He also promises that his system will work if you work his system. What’s your inspiration to action right now?

(Image of sprinter by Gio JL )