What’s the single, most destructive distraction on your path to success?
This may surprise you.
It’s not social media. Or the internet. It’s not your phone or your e-mail.
It isn’t music. Or even TV.
It’s worry.
We saw this great photo when we were working on a post about money problems. The author of the note nailed it. Worry keeps you from what’s important.
That’s why it’s the most destructive distraction of them all. Worry is a roadblock on your path to BIGG success.
Worry attracts more of the same
Your mind can work for you or against you. Worry is a distraction that leads to attraction. Unfortunately, it’s won’t attract what you want. Worry will only attract more of what you worry about.
Worry is an actionless activity
Have you ever known someone who only seemed happy when they had something to worry about? How successful were they?
We’ve known good people who were like this. Unfortunately, none of them have ever achieved any significant level of success.
Why do you suppose this is? Could it be that all they did was worry? They never actually did anything to turn their worry on its head.
3 steps to stop worrying
Worrying accomplishes nothing. As a BIGG goal-getter, when you feel yourself start to worry, remember these three steps:
Focus on what’s important
BIGG success is life on your own terms. If you’re worrying about something that won’t move you forward on your path to BIGG success, stop!
Think solutions, not problems
Here’s something we will guarantee you: If you only think about problems, you’ll get more problems!
Spend the overwhelming majority of your time thinking about solutions. Then you’ll wind up with more solutions.
Act!
Thinking alone won’t do you any good. You have to take action. Once you have a solution that you think will work, act immediately!
Your solution may not work. That’s okay. By acting, you’ll gain valuable insight into the situation. Before you know it, you’ll be back on the path to BIGG success!
Yesterday we talked about how Ramon De Leon, the owner of six Chicago Domino’s franchises, responded to a complaint by Amy Ravit Korin on Twitter and created a video apology promising to “wow” her. You owe it to yourself to see how he did it.
When it comes to apologies, this is the good. Today we want to talk about the bad and the ugly and discuss three steps in the art of the apology.
Domino’s, the chain, recently found itself making the news when two employees of one store posted a video on YouTube showing them mishandling food, to say the least. Domino’s President, Patrick Doyle, was featured in a video apologizing for the mishap and reassuring customers that this was an isolated incident.
There was backlash to this video because it didn’t seem sincere. We think that the apology itself seemed sincere. However, he wasn’t looking at the camera so it’s obvious he was reading from a script. He should have at least looked squarely at the camera when he said, “We’re sorry.”
The difference between this video and Ramon’s video is striking. Ramon is looking right at the camera and it’s obvious that he’s not reading from a script. There’s no question about his sincerity in the way he delivers his apology.
The ugly
You’ve probably heard about the free grilled chicken promotion by KFC. Unfortunately, KFC was not prepared for the overwhelming response to this promotion. Countless customers were turned away when they arrived at their local KFC to redeem their coupon. KFC’s President, Roger Eaton, issued a video apology.
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I’m a positive-thinking person who loves positive-thinking people. But he was too positive in light the situation.
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I agree completely. He seemed happy. If I’m dissatisfied as your customer, I want to see that you’re unhappy about it. Show me that you’re empathetic to my terrible experience.
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Show you know I’m as mad as a chicken on a hot tin roof?
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No … as mad as a chicken in a frying pan!
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The KFC apology focused too much on the success of the promotion and not enough on the debacle that followed. However, we’ll cut them some slack because they’re dealing with a more massive problem than the other two.
The art of the apology
Bigg success is life on your own terms. The five elements of bigg success are money, time, growth, work and play. Sometimes we experience the most growth when we’ve made a mistake.
No matter what medium you use to apologize – video, phone, e-mail, in person or some other way – there’s an art to it.
First, simply apologize. Get it out of the way right upfront. Ramon, the Domino’s franchisee, gets right to it as does Patrick Doyle, the Domino’s President.
The KFC President, Roger Eaton, completely missed the mark. Instead of apologizing right away, he starts off talking about how successful the promotion was.
Second, talk about what you’re going to do about it. Once again, Ramon nails this one. He told Amy that he was going to wow her. And wow her he did along with the rest of us. Patrick Doyle got this right too.
Roger Eaton eventually gets to the point – they’re going to honor the coupon and give you a free Pepsi product if you do a whole bunch more work. Instead of talking about how they will remedy the situation, the people who were affected have to follow-up to get what was promised to them in the first place.
Third, look to the future. There’s nothing wrong with ending an apology on an upbeat note. Look to the future of the relationship. Ramon hit this one out of the park as well. We think the park was Wrigley Field!
Patrick Doyle closes strong. He thanks people for their support and says Domino’s will work to rebuild our trust. However, right before that, he says that “it sickens him that the actions of two individuals” could impact their brand. You could feel his emotion. This is where he should have started.
This is a mistake that’s easy to make – beginning and ending with an apology. Follow the process mapped out here to avoid doing that.
The President of KFC completely struck out. He apologizes right at the end of the video – the best apology in the whole video we might add. Fortunately, he didn’t close on that note; it appeared as if he would. He does end on an encouraging note.
Use this three-step process and deliver your message with sincerity the next time you have to apologize. We all make mistakes. When handled properly, even they can lead to bigg success!
https://biggsuccess.com/wp-content/uploads/2020/07/bigg-success_stacked-1080.png10801080George Krueger & Mary-Lynn Fosterhttps://biggsuccess.com/wp-content/uploads/2015/07/BIGG-Success-Nurturing-Your-Inner-Entreprener.jpgGeorge Krueger & Mary-Lynn Foster2009-05-13 02:00:192009-05-13 09:42:40Apologies – The Bad and the Ugly
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