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What’s Hot in 2009: Questions

hto_2009 This week on The Bigg Success Show, we’re discussing opportunities and threats in 2009. Today, we continue the five-part series by looking at some important questions to ask.

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marylynnEarlier this week, we discussed continued outsourcing as a threat to our careers. We also talked about the opportunity to be a free agent – to start your own micro-business to which large businesses can outsource. So a threat to one person may be an opportunity for another.

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That’s why it is so important to look at the opportunities and threats holistically. We wrote an article recently with five questions which help you do just that.

Is there a cheaper substitute?

This is one of the questions we suggested you consider in light of today’s economy. We discussed in a previous show this week that consumers are repairing instead of replacing. And when they do replace, they’re often looking for used items instead of buying new ones.

Substitute: Store brands for name brands

In other words, they’re substituting down and it goes beyond lower priced alternatives to a product or service. In other words, it doesn’t just mean they’re buying store brands instead of name brands.

Substitute: Do-it-myself for do-it-for-me

As an example of that, we’re coming out of an era where more and more consumers were willing to pay for more and more services. They wanted someone to do-it-for-me. Now they’re substituting with do-it-myself more often.

Prove the lifetime value
It’s not just about price, although that is a more important consideration. Consumers are looking at lifetime costs, not just upfront costs. They’re willing to pay for value, but you need to be able to prove it to them.

Your business, your career
If you’re in business already or considering starting a business, think about what your product or service could be a substitute for. That’s where you’ll find opportunity. Also consider what products or services might be a substitute for what you offer. Those are your threats.

What about your job? If your company offers a cheaper substitute, there should be opportunity right now. If not, can you help them find ways to reduce costs? Or prove to customers that what you offer will pay them back in the long run?

Personal considerations

So far in this series we’ve only looked at the external environment, but that doesn’t paint the whole picture. You also have to think internally.

The best opportunity for you will match a market need to your personal considerations. So as you consider a career or a business, it’s important to consider your own wants and needs.

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georgeI wish I had heard that advice a long time ago. I tended to be very opportunistic. I got into businesses that looked promising without thinking enough about how I really wanted to spend my time. I enjoyed being a business owner, but I’m having even more fun these days!

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Find your passion
We hear it all the time, “Do what you love.” That’s the ideal. However, what if you can’t get paid to do what you love? What if there are no job opportunities? Then do something that lets you do what you love when you leave work.

Consider your preferences

Also think about your preferences when it comes to the environment in which you’ll work. Some people prefer to work at a desk; others can’t stand it. Some people prefer to work in a group; others like to work alone.

The best opportunity in the world isn’t a good opportunity for you if you don’t enjoy working at it.

Contemplate your proficiencies
What are you really good at? What do other people compliment you on? What do you find really easy to do? Chances are that is a skill you can exploit.

Now take another look
With your passion, preferences, and proficiencies – we’ll call these “the three P’s – in mind, consider your career and/or business opportunities again.

What can you help people do? What can you teach them to do? How can you save them money? What skills do you have that are transferable from one business industry to another?

Match your 3 P’s to a market need to find your bigg opportunity.

___

Get the tips and tools you need to be a BIGG success when you
subscribe to the Bigg Success Weekly – it’s FREE

___

Thanks so much for reading our post today. Join us next time when we look at some fun trends for 2009. Until then, here’s to your bigg success!

 

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00304-010809.mp3

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(Image in today's post by MISHA)

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What's Hot in 2009: Questions

hto_2009 This week on The Bigg Success Show, we’re discussing opportunities and threats in 2009. Today, we continue the five-part series by looking at some important questions to ask.

___

___

___

marylynnEarlier this week, we discussed continued outsourcing as a threat to our careers. We also talked about the opportunity to be a free agent – to start your own micro-business to which large businesses can outsource. So a threat to one person may be an opportunity for another.

___

That’s why it is so important to look at the opportunities and threats holistically. We wrote an article recently with five questions which help you do just that.

Is there a cheaper substitute?

This is one of the questions we suggested you consider in light of today’s economy. We discussed in a previous show this week that consumers are repairing instead of replacing. And when they do replace, they’re often looking for used items instead of buying new ones.

Substitute: Store brands for name brands

In other words, they’re substituting down and it goes beyond lower priced alternatives to a product or service. In other words, it doesn’t just mean they’re buying store brands instead of name brands.

Substitute: Do-it-myself for do-it-for-me

As an example of that, we’re coming out of an era where more and more consumers were willing to pay for more and more services. They wanted someone to do-it-for-me. Now they’re substituting with do-it-myself more often.

Prove the lifetime value
It’s not just about price, although that is a more important consideration. Consumers are looking at lifetime costs, not just upfront costs. They’re willing to pay for value, but you need to be able to prove it to them.

Your business, your career
If you’re in business already or considering starting a business, think about what your product or service could be a substitute for. That’s where you’ll find opportunity. Also consider what products or services might be a substitute for what you offer. Those are your threats.

What about your job? If your company offers a cheaper substitute, there should be opportunity right now. If not, can you help them find ways to reduce costs? Or prove to customers that what you offer will pay them back in the long run?

Personal considerations

So far in this series we’ve only looked at the external environment, but that doesn’t paint the whole picture. You also have to think internally.

The best opportunity for you will match a market need to your personal considerations. So as you consider a career or a business, it’s important to consider your own wants and needs.

___

georgeI wish I had heard that advice a long time ago. I tended to be very opportunistic. I got into businesses that looked promising without thinking enough about how I really wanted to spend my time. I enjoyed being a business owner, but I’m having even more fun these days!

___

Find your passion
We hear it all the time, “Do what you love.” That’s the ideal. However, what if you can’t get paid to do what you love? What if there are no job opportunities? Then do something that lets you do what you love when you leave work.

Consider your preferences

Also think about your preferences when it comes to the environment in which you’ll work. Some people prefer to work at a desk; others can’t stand it. Some people prefer to work in a group; others like to work alone.

The best opportunity in the world isn’t a good opportunity for you if you don’t enjoy working at it.

Contemplate your proficiencies
What are you really good at? What do other people compliment you on? What do you find really easy to do? Chances are that is a skill you can exploit.

Now take another look
With your passion, preferences, and proficiencies – we’ll call these “the three P’s – in mind, consider your career and/or business opportunities again.

What can you help people do? What can you teach them to do? How can you save them money? What skills do you have that are transferable from one business industry to another?

Match your 3 P’s to a market need to find your bigg opportunity.

___

Get the tips and tools you need to be a BIGG success when you
subscribe to the Bigg Success Weekly – it’s FREE

___

Thanks so much for reading our post today. Join us next time when we look at some fun trends for 2009. Until then, here’s to your bigg success!

 

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00304-010809.mp3

Related posts

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(Image in today's post by MISHA)

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The Most Important People of 2008

new_year Michael Bailey recently wrote a post about an e-mail you may have received before. It was very timely and got us thinking about events of 2008. Let’s test your memory …

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Who won the World Series? We know it was NOT the Chicago Cubs. Will that ever happen? The Philadelphia Phillies won it this year. Maybe baseball’s not your thing, so let’s try this one …

Who won the Super Bowl last year? The New York Giants.

What movie won the Oscar for best film?    No Country for Old Men

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georgeI have to admit that I haven’t seen this movie. On the other hand, I don’t have a country either!

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marylynn
You aren't an old man either…yet!

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Who topped the Forbes 400 this year? Warren Buffett overtook Bill Gates to be named the richest person in the world. Of course, this was long before the recent financial turmoil. We’ll see how he rates this next year.

Who was the American Idol? You may say, “Who cares?” You may not, but millions do. It was David Cook.

So how did you do? We found it interesting that we didn’t really remember many of these events without some prodding.

The surprising list of the most important people of 2008

We had to look many of these up. For example, as soon as we realized the Giants won the Super Bowl, we could picture in our minds the pass from Eli Manning, escaping the nearby defenders, to David Tyree, who caught the ball on top of his helmet. That catch allowed the Giants to keep the drive going that ultimately lead to the winning touchdown.

As we discussed it, we realized there are people who you remember without having to really think about it. So here are a few questions for you to think about to help discover the most important people of 2008:

  • Name a friend who helped you through a difficult time in 2008.
    They deserve a toast!
  • Name a person who taught you something worthwhile in 2008.
    Roll out the red carpet for them!
  • Name someone who made you feel special in 2008.
    Give them a bigg party horn toot!
  • Name a person who you particularly enjoyed spending time with in 2008.
    Reach out and touch them – figuratively, not literally!

This list is not exhaustive. Feel free to add categories. But you get the point – in spite of the fact that there are people who accomplish bigg things, who excel in their chosen field, we often don’t remember it.

It’s the people who affect us individually that we remember. We recall those little acts of kindness, that one-to-one help, individual caring and sharing. These things may seem small and inconsequential, but they’re not because they affect us personally.

So here’s one more question: Who would put you on their list?

We do! You’re on our list of the most important people of 2008 because you take time to check in on us. We thank you so much and wish you a peaceful, prosperous, and happy New Year! Here’s to your bigg success in 2009!

 

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00298-123108.mp3

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(Image in today's post by Tinneketin)

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3 Questions for a Brighter Future

questions You and you alone create your future. You are the only person, place or thing with that power. With that being the case, it's up to you to create the future of your dreams.

One way to do that is to look back so you can look forward. Reflecting upon the past and pulling lessons away so your future is bigger and brighter. With the New Year upon us, now is a great time to review last year so next year lives up to its promise for you.

There's a simple three-stage framework for performing this exercise. It involves asking yourself three questions:

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What?

Start with the actual events of this year. What happened? Describe major events in your life. As you record your answers, test your perceptions to make sure they reflect the reality of the situation. If it helps, pretend that you are a reporter objectively recording the facts of the event.

So what?

At this stage, you move from reporting to understanding, from logic to emotion. That's why it was so important to get the facts right in the first step. What did this experience mean to you? How did it make you feel? Why did you feel that way? What have you learned?

Now what?

The previous two questions lead to this one. How will you apply the lessons you learned? What specific actions will you take as a result of the events you've outlined?

These three simple questions serve as a great outline to review major events in your life and develop forward-thinking plans to be a bigg success.

Let’s look at a couple of examples, using events from 2008.

Example: Volatile stocks

What?
The stock market can be very volatile.

So what?
I can lose money if I don’t understand the risk and how to manage it.

Now what?
I will learn more about investing and asset allocation. I won’t invest money in stocks that I will need in the next ten years. I will pay closer attention to my quarterly reports to make sure I maintain the proper asset allocation given my age and goals.

Example: Layoffs

What?
Times are tough at work; layoffs are possible.

So what?
It makes me nervous. I think I could lose my job.

Now what?
I will look for ways to help my company save money. I will make sure my boss is aware of the projects I complete successfully. I will look for opportunities to add additional skills so I’m more competitive.

Solid goals

In our examples, the “Now what’s” are a little bit fuzzy. You really want to refine them to turn them into solid goals. For instance, looking at the second example, instead of saying “I will look for ways to help my company save money,” turn that into “I will find one way to save my company $X (you pick a relevant amount) in the next 30 days.”

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Would you like more help turning your thoughts into concrete goals? Get our FREE Goal-Setting Workbook when you subscribe to the Bigg Success Weekly – it’s FREE too!

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We really appreciate you taking the time to read our post today. Join us next time when we look at the most important people of 2008. We think you’ll be surprised at our choices! Until then, here’s to your bigg success!

 

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00297-123008.mp3

Related posts

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(Image in today's post by nookiez)