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Phil Gerbyshak on Twitterworks – Part 2

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twitterworks-book-coverWe continue our discussion with Phil Gerbyshak. He’s a speaker, coach and trainer to small-and-medium sized businesses who want to make it great in life and business. Phil’s also an author, recently publishing his second book, #Twitterworks.

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In Part 1 of our interview Phil talks with us about the steps he took to leave the corporate world to live life on his own terms and start his own consulting business. Phil also shared some tips from his book #Twitterworks for small business on how to use Twitter to create brand awareness.

In Part 2 of our interview, Phil talks with us about:

  • How small businesses can use Twitter to help with customer retention.
  • We also ask Phil what he means when he says small businesses should focus on connections, not contacts.
  • Why earned attention from your customers is just as valuable, and in some cases more valuable,  as buying media time.

iPhone/iPad Podcast Player
[haiku url=”http://traffic.libsyn.com/biggsuccess/00679-031011.mp3″ title=”BIGG Success: Phil Gerbyshak on Twitterworks – Part 2″]

Direct link to The Bigg Success Show audio file | podcast:
http://traffic.libsyn.com/biggsuccess/00679-031011.mp3

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Phil Gerbyshak on Twitterworks – Part 1

/in /by

twitterworks-book-coverWe have one of our favorite people on the show with us today, Phil Gerbyshak. He’s a speaker, coach and trainer to small-and-medium sized businesses who want to make it great in life and business. Phil’s also an author, recently publishing his second book, #Twitterworks.

Listen to The BIGG Success Show podcast:

Subscribe: Apple Podcasts | Spotify | More

In Part 1 of our interview Phil talks with us about:

  • How he’s living life on his own terms: he recently left his full-time job to pursue his consulting business. How did he do it, and what sparked the career change?
  • His new book #Twitterworks offers tips for a small business owner to create brand awarness on Twitter. We ask him to share a few of those tips.
  • Phil shares an example of a business that is doing it right and a business doing it wrong on Twitter (hint: Phil recommends keeping an eye on @AJBombers).

In Part 2, Phil will share how small businesses can use Twitter to help with customer retention. We’ll also ask Phil what he means when he says small businesses should focus on connections, not contacts.

iPhone/iPad Podcast Player
[haiku url=”http://traffic.libsyn.com/biggsuccess/00678-030911.mp3″ title=”Phil Gerbyshak on Twitterworks-Part 1″]

Direct link to The Bigg Success Show audio file | podcast:
http://traffic.libsyn.com/biggsuccess/00678-030911.mp3