Posts

BIGG Success Logo boxed

How to Set Goals like John Kennedy

moon_footprint"Houston, Tranquility Base here. The Eagle has landed." ~ Neil Armstrong

Today we’re celebrating one of the biggest successes of all time. Forty years ago today, on July 20, 1969, three men – Neil Armstrong, Buzz Aldrin, and Michael Collins – landed a spacecraft on the moon for the first time.

___

___

They had launched their mission 4 days earlier, flying 203,000 miles to get there.

About six-and-a-half hours after they landed, with one-sixth of the people in the world tuned in to watch, Neil Armstrong descended down the ladder of the lunar space module. As he became the first person to walk on the surface of the moon, he uttered those famous words:

That’s one small step for man, one giant leap for mankind.” 

We never get tired of hearing those words. It gives us goose bumps. They are so inspiring.

But we have to remember that it didn’t just happen. It began as a bigg goal over eight years before.

On May 25, 1961, President John F. Kennedy said:

I believe that this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the moon and returning him safely to the earth.” 
 

How to set goals like President Kennedy

President Kennedy’s goal was very well-stated. It was a SMART goal. SMART is an acronym for:

Specific
Measurable
Action-Oriented
Realistic
Time- and Resource-Constrained

Let’s look at each of these five components of a well-stated goal using President Kennedy’s goal as an example.

Specific
President Kennedy said that we were going to do two things:

  • land a man on the moon
  • return him safely to earth

You can’t get much more specific than that. In this case, it may be easier to think about what wouldn’t be specific. He could have said, “We’re going to land a man somewhere in space.” That’s not specific. He clearly articulated the destination.

Measurable
President Kennedy’s goal was clearly measurable. We would certainly know if a man had landed on the moon. We could certainly tell if he returned safely to earth.

Note, though, that landing on the moon and then not being able to get back safely would have meant the goal was not reached.

Let’s bring this point on being measurable safely back to earth. Here’s an example of a goal that is not measurable:

“I’m going to increase my income next year.”

What does that mean? If you increase it by $1, did you really accomplish what you set out to do? A well-stated goal would be:

“I’m going to increase my income by 5% next year.
“I’m going to increase my income by $2,000 next year.”

Now you’ll know if you accomplish what you set out to do.

Action-oriented
When President Kennedy called for this mission to send man to the moon [PDF], he made clear that it would take a tremendous commitment by the entire nation to reach this goal.

He called for innovation. He called for new money. He said it would take a concentrated effort for an extended period of time. But it would get done.

And get done it did. In a similar vein – with our personal goals or the goals we set for our businesses – we must commit to taking the necessary steps to achieve the goal.

Realistic

President Kennedy said, “I believe we have all the resources and talent necessary.” 

Your goals can and should be bigg goals. They should stretch you beyond anything you’ve ever accomplished before. But they have to be realistic.

Otherwise, they don’t lead to bigg success. They only lead to discouragement.

Time- and Resource-constrained

This one’s easy. President Kennedy said we would accomplish this goal by the end of the decade. It was 1961. The goal was reached July 20, 1969.

He made it clear that resources would have to be diverted from other good causes if this goal was to be reached.

When you set your goals, be sure to give yourself a due date. When will you accomplish this goal? What resources will be required to do it? Do you have them?

Goal-setting is not goal-getting

John F. Kennedy was able to reduce all of this into a simple goal statement of 31 powerful words that set this course of events into action.

Because he wasn’t just a bigg goal-setter, he was a bigg goal-getter.

Setting goals is just the first step in that process. We have a great tool – the Bigg Goal-Getter’s Workbook – which takes you through the entire six step process to put goal-setting and goal-getting to work for you. It’s free when you subscribe to our free newsletter, The Bigg Success Weekly

Just one final point:

Good goals have a reason behind them. They serve a bigger purpose. Every goal should lead you closer to the bigg success of which you dream. So we’ll close with John F. Kennedy himself explaining why sending a man to the moon was so important:

We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.
 

 

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00441-072009.mp3

Related posts

909]

13]

53]

(Image and quotes in today's post from NASA)

Complete Guide to Vision Boards Christine Kane

Believing is Seeing – Part 1

Complete Guide to Vision Boards Christine Kane

We were thrilled to visit with Christine Kane on The Bigg Success Show today. Christine has sold over 100,000 CDs and her songs have been sung by a number of Nashville stars. She was recently featured in First magazine for her innovative strategies for taking life to the next level. If you listen to the show, you can hear part of her great song, “Right Outta Nowhere.

Read more

scrabble pieces spell define for the post power of defining your terms

The Power of Defining Your Terms

scrabble pieces spell define for the post power of defining your terms

Last time, we discussed a new paradigm for thinking about our lives: you are the entrepreneur in charge of running a very important enterprise – your life.

Terms can inspire action

Our definition of bigg success – life on your own terms – explicitly recognizes that “terms” are important. Not just words, but words that matter. Words that empower us.

A single term can cut through the complexity of a subject and make it simple to understand. And therein lies the power of terms.

To create understanding and, from that understanding, actions to achieve bigg success.

___

georgeOne of the terms we use here at Bigg Success is goal-getter. I love that word. It combines go-getter with goal-getting. So it’s a powerful word to me that implies movement toward what I want to achieve.

___

Broaden your definitions

Like many things, terms can also work against us. They can limit what we achieve.

We can define ourselves too small. We can view our businesses too tightly. We may see our careers too narrowly.

___

marylynnFor example, I defined myself for years as a radio DJ. That’s what I was and that’s what I was known as. But when I started using the term “broadcaster”, I could see a bigger picture and new possibilities. I am now a “broadcaster” who happens to use the internet as my medium.

___

What makes you unique

Notice that we define bigg success as life on your own terms.

Your terms will be uniquely yours.

They have the power to inspire you, to lift you up when you’re down, and to push you even higher when you’re up.

Creating time frames

There’s another meaning to consider as we (especially “The Professor“) think of school terms – a semester, for instance.

It’s valuable to think about “terms” as phases. To achieve the bigg success we dream of, we will set our goals in time frames.

For example, say you want to be the best attorney in your area. That’s your end goal.

In the first term, your goal may be to complete your undergraduate degree.

Second– get your law degree. Thrid – pass the bar. And so on.

You break up your long-term goal into  time frames  to make sure you stay on track to reach bigg success.

The terms of the deal

See how rich a single term can be? But we’re not through yet!

There are two primary factors in any deal – the price and the terms. There’s a basic negotiating principle:

You get to pick the price or the terms, but not both.

If you ever get to pick both, you better get a great deal!

Do you see the implication of that principle to bigg success? If you set the terms, bigg success sets the price.

The higher the level of success you seek, the higher the price will be. You must be willing to pay that price or you can’t – you won’t – be able to live your life on your own terms.

There’s a story about an amateur golfer who approached a famous golfer. We believe it was Tom Watson. The story goes something like this …

The amateur said, “I’d give anything to drive a golf ball the way you do.”

Tom Watson said, “No, you wouldn’t.”

The amateur said, “Yes, I would.”

After several more rounds of this, the pro decided to let the amateur in on his secret.

Tom Watson finally said, “I learned to drive the ball the way I do by going to the range every morning and driving a bucket of balls. When that bucket was empty, I drove another one. And another one.”

The pro continued, “I drove balls until I could feel blisters forming on my hands. And do you know what I did then? I kept driving balls. Before long, my hands were bleeding. So I drove another bucket of balls. Day after day, week after week, I drove balls in spite of the pain. Eventually, my hands were full of callouses. That’s how I learned to drive the golf ball the way I do.”

So if you want to drive golf balls like a pro, there’s your price. You set the terms, but then you must pay the price to reach bigg success.

It’s worth it because it’s what you want. By the way, there is also a price to pay for not living your life on your own terms. We think that price is higher!

And what terms inspire you?

Message us to share.

We want to highlight the members of our community and their stories. In those stories, in our terms, is information and inspiration for all of us. So we all reach bigg success even faster!

Thanks so much for reading our post today.

Join us next time as we continue diving deeper into life on your own terms. We’ll talk about  the 5 elements of bigg success.

Until then, here’s to your bigg success!

See the entire series

What is BIGG Success

Own Your Life

The Power of Defining Your Terms

The 5 Elements of Bigg Success

The Bigg Idea Behind Bigg Success

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00358-032509.mp3

BIGG Success Logo boxed

Overstepping Stones

steppingstones We’re sure you’ve heard of stepping stones. Today we want to talk about overstepping stones.

___

___

We’re proud residents of the State of Illinois. We’re dismayed, however, that our great state has been getting some bad press recently because of the actions of our Governor, Rod Blagojevich. While he hasn’t been convicted yet of any wrongdoing, it appears that he’s in deep trouble.

A state of dissatisfaction

It’s rumored that he felt he had reached a stalemate in his career. He wanted to make more money. He even had aspirations of running for President. But even before this scandal broke, his approval rating was incredibly low (the last number we heard was 4%). If you look at the state of our State, you can understand why.

He looked at every opportunity for a stepping stone, which culminated in what appears to be illegal activity. That got us thinking – we all need stepping stones to help us get to the next level of success.

Overstepping the bounds

But there’s a fine line between a stepping stone and what we’ll call an overstepping stone.

We abuse our stepping stones when we overstep our bounds. It appears our Governor did this on at least three levels:

Read more

BIGG Success Logo boxed

Seth Godin on Tribes: Part 3

tribes
On The Bigg Success Show, we’ve been talking with Seth Godin about his incredible new book, Tribes. So far we’ve discussed:

Part I: what a tribe is, what the leader does, and why quality trumps quantity

Part II: why Seth became a leader, the power of one, and the importance of leverage

Today we wrap up our conversation. Let’s get to it!

___

___

Change and chaos creates opportunity

Read more

Pages

BIGG Success Logo boxed

Bigg Success Primer

Life on Your Own Terms

Bigg Success is life on your own terms. Listen to these five shows (or read the show summaries) to quickly understand what we mean by that definition.

What is Bigg Success?

Own Your Life

The Power of Defining Your Terms

The 5 Elements of Bigg Success

The Bigg Idea Behind Bigg Success

Announcing  BIGG Success Entreprenurturing™

Our mission is to serve entrepreneurs and the organizations that serve them. this post explains why we feel this is our calling and how we help.

Entreprenurturing™ for the Entrepreneurial Roller Coaster Ride

How about you?

Tell us what “life on your own terms” means to you. What challenges are you facing in trying to live your life on your own terms? We want to highlight your stories and also gear our content to the biggest challenges that the people in the Bigg Success community are facing.

To participate, you can leave a comment on the bottom of any daily post, call us toll-free at 888-455-BIGG, or email us anytime at: bigginfo@biggsuccess.com.

We look forward to getting to know you! To learn more about us, visit our About page.

Thank you so much for visiting.