Tag Archive for: seth godin

Posts

Have You Seen The Purple Tree

You’ve Heard of the Purple Cow, but Have You Seen The Purple Tree?

/in /by

Have You Seen The Purple Tree

Learn how the purple tree concept helped one man turned a $15,000 investment into $10 million! Click the player to listen to this BIGG Success Show podcast. Find the summary below.

Subscribe: Apple Podcasts | Spotify | More

One of the most frequent questions we get is how we come up with show topics. So we thought we’d give you a peak behind the curtain and show you how we arrived at today’s show idea.

We were eating!

That’s why today’s show topic is really … I can’t believe I ate that whole thing! Plop … plop … fizz … fizz!

Mary-Lynn recalled …
We were at a family diner. I started reminiscing about when I was a kid. There was this restaurant that we would go to when we went to visit my grandma. It was called the Hen House. The outside looked like a big red barn. The inside had a country décor and a fun little gift shop that my sister and I would always visit after eating. They had games and books and candy …

George added …
We’re showing our roots here. For those of you who aren’t familiar with it (which is likely most of you), the Hen House was a Midwestern chain. Sort of a smaller version of Cracker Barrel.

I have a book by William Dooner, the guy who started the Hen House chain. And to me, the most memorable thing from his book is when he talks about the purple tree in the forest.

Hence the subject of today’s show!

Read more

Cover of Seth Godin book Tribes

Seth Godin on Tribes: Part 3

/in , /by

Cover of Seth Godin book Tribes

On The BIGG Success Show, we’ve been talking with Seth Godin about his incredible new book, Tribes. So far we’ve discussed:

Part I: what a tribe is, what the leader does, and why quality trumps quantity

Part II: why Seth became a leader, the power of one, and the importance of leverage

Today we wrap up our conversation. Let’s get to it!

Subscribe: Apple Podcasts | Spotify | More

Change and chaos creates opportunity

Read more

Cover of Seth Godin book Tribes

Seth Godin on Tribes: Part 2

/in , /by

Cover of Seth Godin book Tribes

Today on The BIGG Success Show, we continued chatting with Seth Godin about his great new book Tribes. Last time, Seth told us what a tribe is, what the leader does, and why the quality of a tribe is more important than its quantity.

Subscribe: Apple Podcasts | Spotify | More

Why Seth became a leader

Read more

Cover of Seth Godin book Tribes

Seth Godin on Tribes: Part I

/in , /by

Cover of Seth Godin book Tribes

Seth Godin joined us on The BIGG Success Show today for the first of a three-part series to discuss his fantastic new book, Tribes. Seth is well-known to most of us, but here are some of the details: He is known as the most popular business blogger on the web. He also has written 10 best-selling books, including three of our favorites: Permission Marketing, Purple Cow, and The Dip. Here’s a recap of the first part of our conversation:

Subscribe: Apple Podcasts | Spotify | More


Read more

BIGG Success Logo boxed

Get More Information in Less Time

/in /by

info Best-selling author Seth Godin recently wrote a blog post called The growing productivity divide. He described some must-haves for your tool kit in today’s knowledge-based economy.

___

Subscribe: Apple Podcasts | Spotify | More

___

We recommend you check out his full list to see how you stack up. Today, we’re going to highlight three tools for getting the information you need.

Your daily reading regimen

___

georgeReading is so important. Warren Buffett says so. I remember one of the patriarchs of the venture capital industry telling me that he was aghast that many of his young staffers read only The Wall Street Journal every day. He told them they needed to expand their horizons and read at least one additional daily paper.

___

Seth Godin suggested that you should read at least five blogs a day. There are so many resources online to keep up with content that’s important to you. Don’t get stuck in either the real or the virtual world. Read online and offline!

RSS

He also asked if you have an RSS reader. We might ask an even simpler question – do you understand what an RSS feed is? If you don’t, don’t feel bad … but learn what an incredible tool it is. 

___

marylynnThere are a lot of sites I like to keep up with. What I love about RSS feeds is the content comes to me; I don’t have to go to it. With my RSS reader, they’re all in one location so I can easily scan the headlines. It saves me a lot of time.

___

Lee Lefever of Common Craft fame has a great video tutorial that explains RSS in Plain English.

Problogger  Darren Rowse also has a great explanation of RSS on his site if you prefer to read about it.

Alerts

Do you know how to set up a search for a certain word, phrase, or subject? Alerts help you collect information without having to go get it. We have an article that provides a number of applications to set up alerts.

One great way to test out alerts is to set one up for your web site or your name. For example, we have an alert set up for biggsuccess.com and bigg success.

Subscription

You can get the tips and tools you need to be a BIGG success by subscribing to The Bigg Success Weekly – it’s free!  And when we say “weekly”, we mean it. We don’t abuse the privilege you’ve trusted us with. Subscribe now and get our free Bigg Goal-Getters Workbook!

Search for the information you need

Seth Godin also emphasized that you must be effective at searching the internet. You can use some shortcuts to get to the content you’re really looking for.

For example, quotation marks around the phrase you’re searching helps refine the search. If we type bigg success, Google will search for every instance of the word bigg and the word success. When we tried this yesterday, Google returned 20,500,000 pages.

By typing in “bigg success” with the quotation marks, Google searches for that phrase as one term. So it only returns instances where the two words are together. That search “only” returned 19,500 pages.

The Smartest Searcher has a post that discusses even more techniques to refine your search further.

You can get more information in less time if you know how to use technology to keep up with the content that’s important to you. It’s an essential skill in today’s knowledge-based economy.

Next time, we’ll discuss leadership in crisis. Until then, here’s to your bigg success! 

 

Direct link to The Bigg Success Show audio file:
http://media.libsyn.com/media/biggsuccess/00246-102008.mp3___

(Image by svilen001)