Posts

Pivot Don't Panic featurnig Dan Peterson with FlipSwitch Social Media

Pivot Don’t Panic

Pivot Don't Panic featurnig Dan Peterson with FlipSwitch Social Media

Pivot don’t panic tells a tale. Some small businesses are pivoting. Others are panicking. What causes them to react in these two different ways?

On The BIGG Success Show, we talk with Dan Peterson – entrepreneur, business consultant, and owner of FlipSwitch Social Media, a digital marketing agency that serves businesses spanning dozens of industries across the U.S. Their Pivot Don’t Panic campaign (#PivotDontPanic) spotlights businesses who are successfully adapting to a new business environment. Dan shares the lessons to be learned with us today. Here’s a snapshot of our conversation…

What businesses are thriving during the pandemic?

[1:10]

Read more

Your brain on social media

Can Social Media Literally Expand Your Mind?

Your brain on social media

There’s this teeny tiny part of your brain – it sits at the base – that apparently reveals a lot about your friends. It’s called the amygdala.

Researchers at Massachusetts General Hospital in Boston found that people with a bigger amygdala have more friends. This almond-shaped area is more than twice the size in people who are more social.

Perhaps the most striking part of this research was the difference between the two groups:

  • Less social people had less than 15 people with whom they had regular contact
  • People with a bigger amygdala had as many as 50 acquaintances

The researchers aren’t sure of the direction of the relationship. Does a bigger amygdala lead to more friends or do more friends lead to a bigger amygdala?

The lead researcher said that the brain is a “use it or lose it organ.” So she postulated that it expands with the number and the nature of your relationships. You can expand your mind…literally!

A simple way to have more friends

The thing we found most interesting was a BIGG tip about how to get more friends:

People with more friends tended to have more complex relationships. In other words, they mix business with pleasure!

And yet we’ve heard our whole lives – don’t mix business and pleasure. Wrong! You should mix the two.

It’s consistent with the BIGG idea behind BIGG success – synergy. We used to think it was essential to separate people into two camps – professional and personal.

However, many people miss a lot of opportunities by drawing this line between work and play. You can have better relationships with more people if you erase that line.

The relational power of social media

While the researchers didn’t look at online connections, we think this actually highlights one of the best things about social media. We get to see the whole person now.

We may meet someone in a business setting. But once we connect online, we can learn about their families, their hobbies, their interests and more.

Social media will help you keep track of what’s going on in the lives of more people. By watching status updates in your stream, you know what’s on their mind. You can bring it up when you see them in the real world.

It deepens the relationship instantly. The people in your life know you’re genuinely interested in them.

It helps create synergy which leads to more fun AND better results. Now that’s BIGG success.

Have you found that social media helps you keep up with more people?

Thanks so much for reading this summary of our show. If you found this helpful, would you share it with your friends?

Until we “meet” again, here’s to your BIGG success!

– George & Mary-Lynn

– – – – –
Subscribe to our FREE newsletter to get more BIGG tips to help you live life on your own terms!
– – – – –

Direct link to The Bigg Success Show audio file | podcast:
http://traffic.libsyn.com/biggsuccess/00928-071716.mp3

Facebook Marketing Tips on the BIGG Success Show

Facebook Marketing Tips for 2016 Part 3

Facebook Marketing Tips on the BIGG Success Show

Facebook Marketing Tips Part 3, from expert John Haydon on The BIGG Success Show! We’ve provided show notes below, but throughout this 3-part series, John share’s helpful instruction that you’ll want to hear. Click Play to hear the podcast episode and read along below. – George & Mary-Lynn

We’re wrapping up our Facebook Marketing Tips for 2016 series with John Haydon., Founder of Inbound Zombie, a social media strategy firm, and one of the most sought-after digital marketing experts for nonprofits. He is also the author of Facebook Marketing for Dummies* and Facebook Marketing All-in-One for Dummies*.

In Facebook Marketing Tips for 2016 Part 2, John shared tips on how to create more engaging content. In this episode, John will give us some Facebook Ad buying tips that are sure to save you time and money. But first, John tells us how to get the best results for your content marketing efforts in 2016…

Read more

Facebook Marketing Tips on the BIGG Success Show

Facebook Marketing Tips for 2016 Part 2

Facebook Marketing Tips on the BIGG Success Show

Facebook Marketing Tips Part 2, from expert John Haydon on The BIGG Success Show! We’ve provided show notes below, but throughout this 3-part series, John share’s helpful instruction that you’ll want to hear. Click Play to hear the podcast episode and read along below. – George & Mary-Lynn

We’re getting Facebook Marketing Tips for 2016 from social media guru John Haydon. John is the Founder of Inbound Zombie, a social media strategy firm, and one of the most sought-after digital marketing experts for nonprofits. He is also the author of Facebook Marketing for Dummies* and Facebook Marketing All-in-One for Dummies*.

In Facebook Marketing Tips for 2016 Part 1, we talked about how non-profits and businesses can use Messaging feature for customer service. John also talked about what he calls the “Facebook Funnel”, which is all about getting more browsers to your website so you can convert them to buyers. And part of that is getting visitors to sign up for your email list to better connect with your Facebook followers. Here’s how…

Read more

Facebook Marketing Tips on the BIGG Success Show

Facebook Marketing Tips for 2016 Part 1

Facebook Marketing Tips on the BIGG Success Show

Facebook Marketing Tips from expert John Haydon on The BIGG Success Show! We’ve provided show notes below, but throughout this 3-part series, John share’s helpful instruction that you’ll want to hear. Click Play to hear the podcast episode and read along below. – George & Mary-Lynn

In this 3-part series, we’ll get Facebook Marketing Tips for 2016 from social media guru John Haydon. John Haydon is the Founder of Inbound Zombie, a social media strategy firm, and one of the most sought-after digital marketing experts for nonprofits. He is also the author of Facebook Marketing for Dummies* and Facebook Marketing All-in-One for Dummies*.

Read more